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Michael McLinden Location
Gloucester, MA, US
Michael McLinden Work
Healthcare Strategies @ (November 2015 - Present)
Adjunct Professor @ Endicott College (August 2018 - June 2022)
Practice Director Connelly Health + Wellness @ Connelly Partners (June 2014 - November 2015)
Partner @ (January 2003 - July 2014)
Group Director Heath and Life Sciences @ Partners and Simons (March 2002 - December 2002)
Managing Director @ Lowe Grob (July 2000 - March 2002)
Vice President Strategy Business Development @ Lowe Grob (February 1998 - July 2000)
Vice President, Client Services @ Grob Health and Science (August 1993 - February 1998)
Creative Director @ Maher Advertising (May 1990 - August 1993)
Principal @ Marketing Resource Group (January 1988 - January 1992)
Senior Copywriter @ Mason & Madison (January 1987 - January 1989)
Senior Account Executive and Copy @ Mintz and Hoke (January 1984 - January 1987)
Michael McLinden Education
TIAS School for Business and Society
MBA (Marketing, Branding)
2001-2003
Purdue University Daniels School of Business
Masters of Science (Management)
2001-2003
Michael McLinden Skills
Advertising
Brand Architecture
Brand Development
Brand Management
Brand Strategy
Branding & Identity
Business Development
Business Strategy
Change Management
Competitive Analysis
Competitive Intelligence
Corporate Branding
Corporate Communications
Creative Direction
Creative Strategy
Customer Insight
Decision-Making
Development of strategic marketing plans
Digital Marketing
Digital Marketing Analytics
Digital Media
Digital Strategy
Direct Mail
Direct Marketing
Email Marketing
Global Marketing
Healthcare Marketing
Integrated Marketing
Integrated Marketing Plans
Interactive Advertising
Interactive Marketing
Launch Strategies
Managed Agency
Market Analysis
Market Planning
Market Research
Marketing Communications
Marketing Management
Marketing Strategy
Messaging Development
Oncology
Pharmaceutical Industry
Pharmaceutical Sales
Positioning
Presentations
Product Launch
Product Marketing
Program Design
Public Relations
Qualitative & Quantitative Research Methodologies
Strategic Partnerships
Strategic Thinking
Strategy
Global Brand Development
Product Lifecycle Management
Segmentation
Strategic Brand Positioning
Art Direction
Branding And Identity
Michael McLinden Summary
Michael McLinden, based in Gloucester, MA, US, is currently a Healthcare Strategies at mck2x. Michael McLinden brings experience from previous roles at Endicott College, Connelly Partners, Mc|K Healthcare and Partners and Simons. Michael McLinden holds a 2001 - 2003 MBA in Marketing, Branding @ TIAS School for Business and Society. With a robust skill set that includes Advertising, Brand Architecture, Brand Development, Brand Management, Brand Strategy and more. Michael McLinden has 1 emails and 1 mobile phone numbers on RocketReach.
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