Michael Lu's Location
Shanghai, China
Michael Lu's Work
- Digital Director Marketing and Omnichannel @ Gucci
- Marketing and Digital Director - Media, Social, Retail Marketing, Tmall and Digital Innovation @ Gucci
- Digital Director - Strategy, Marketing, Media, Social, and eCommerce @ Media Arts Lab for Apple (iPhone, iPad, Mac, Retail Store, Apple.cn)
- Deputy Director of Marketing @ Tencent
- Digital Associate Director - Nike @ AKQA
- Senior Digital Marketing and E-commerce Manager @ Tribal Worldwide
- Digital Marketing Manager @ Central Saint Martins College of Art and Design - Innovation Center@ London, UK
- Digital Marketing and E-commerce Manager @ UNIQLO
- Brand Digital Marketing manager @ J. Walter Thompson Worldwide
Michael Lu's Education
- Central Saint Martins College of Art and Design
Digital Innovation
- University of the Arts London
Master of Arts (M.A.) (MA Graphic / Digital Branding and Identity)
- London Business School
Innovation Management
Michael Lu's Skills
- Art Direction
- Interactive Advertising
- Creative Direction
- Social Media
- User Experience
- Graphic Design
- Digital Marketing
- Interactive Media
- Digital Strategy
- Visual Communication
Michael Lu's Summary
Michael Lu, based in Shanghai, China, is currently a Digital Director Marketing and Omnichannel at Gucci, bringing experience from previous roles at Gucci, Media Arts Lab for Apple (iPhone, iPad, Mac, Retail Store, Apple.cn), Tencent and AKQA. Michael Lu holds a Digital Innovation @ Central Saint Martins College of Art and Design. With a robust skill set that includes Art Direction, Interactive Advertising, Creative Direction, Social Media, User Experience and more, Michael Lu contributes valuable insights to the industry. Michael Lu has 2 emails on RocketReach.
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