2001 -2002 Managing Family Business @ and Travelling
2000 -2001 Marketing Executive @
1999 -1999 Desktop Publisher - Contract @
1997 -1999 Marketing Assistant and IT Manager and Bedware Export Manager @ Autex Industries Ltd
1996 -1997 Marketing Assistant @
Michael Lai Education
University of Auckland
BCom (Marketing)
1992-1995
Michael Lai Skills
Marketing Strategy
Lead Generation
Database Marketing
Photoshop
Illustrator
New Business Development
Online Advertising
Marketing Communications
Direct Marketing
Product Marketing
Social Media Marketing
Multi-channel Marketing
TVCs
Intranet
Creative Direction
Creative Writing
Agency Direction
Mailhouse Direction
Mobile Applications
Web and Mobile web design
SEO and PPC
Email Marketing
Market Research
InDesign
Retail Marketing
Mobile Marketing
Online Marketing
Advertising
Content Management
Strategy
Marketing
Press Releases
Event Management
Web Marketing
Sales Management
Project Management
Microsoft Excel
Customer Service
Multi Channel Marketing
Public Relations
Leadership
Michael Lai Summary
Michael Lai, based in Auckland, NZ, is currently a Marketing Manager at UDC Finance Limited. Michael Lai brings experience from previous roles at Finance Now Ltd, Author-it Software Corporation and Maclean Computing. Michael Lai holds a 1992 - 1995 BCom in Marketing @ University of Auckland. With a robust skill set that includes Marketing Strategy, Lead Generation, Database Marketing, Photoshop, Illustrator and more. Michael Lai has 2 emails on RocketReach.
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