Michael Goodman Email & Phone Number
Director, Entertainment Research @ Parks Associates
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Michael Goodman Location
- Franklin, MA, US
Michael Goodman Work
- Director, Entertainment Research @ (December 2025 - Present)
- Senior Contributing Analyst @ (March 2025 - December 2025)
- Founder and Principal Analyst @ Nexus Media Research (August 2024 - Present)
- Director, Connected TV Strategies @ (December 2022 - July 2024)
- Director, Television and Media Strategies @ (June 2014 - December 2022)
- Independent Consultant @ Nexus Research Group (January 2014 - June 2014)
- VP, Global Research Operations @ (January 2012 - January 2014)
- Independent Consultant @ Nexus Research Group (January 2010 - January 2012)
- Senior Director, Research and Analytics @ Mercury Media (January 2009 - January 2010)
- Director, Consumer Research @ (January 2007 - January 2008)
- Program Manager @ (January 2006 - January 2007)
- Senior Analyst @ (January 1999 - January 2006)
- Various Positions @ Boston and New York area research companies (January 1987 - January 1999)
Michael Goodman Education
- Questrom School of Business, Boston University
BS in Business Administration (Marketing)
1983-1987
Michael Goodman Skills
- Analysis
- Analytics
- Audience Measurement
- Business Development
- CTV Advertising
- Client Relations
- Competitive Analysis
- Competitive Intelligence
- Connected Devices
- Consumer Behaviour
- Consumer Insight
- Customer Insight
- Data Analysis
- Digital Media
- Entertainment
- FAST
- Market Intelligence
- Market Research
- Marketing
- Marketing Management
- Marketing Strategy
- Media Planning
- Microsoft Excel
- Mobile Internet
- Online Video
- Over-the-Top Content (OTT)
- Pay TV
- Primary Research
- Product Development
- Product Management
- Product Marketing
- Product Strategy
- SWOT analysis
- Strategic Partnerships
- Strategic Planning
- Strategy
- Streaming Media
- TV OS
- VOD
- Video Games
- gamification
- Research
- Process Improvement
- Leadership
Michael Goodman Summary
- Michael Goodman, based in Franklin, MA, US, is currently a Director, Entertainment Research at Parks Associates. Michael Goodman brings experience from previous roles at Parks Associates, Nexus Media Research, TechInsights and Strategy Analytics. Michael Goodman holds a 1983 - 1987 BS in Business Administration in Marketing @ Questrom School of Business, Boston University. With a robust skill set that includes Analysis, Analytics, Audience Measurement, Business Development, CTV Advertising and more. Michael Goodman has 2 emails and 1 mobile phone numbers on RocketReach.
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Top Parks Associates Employees
Herb Sih
Chief Revenue Officer
Kansas City, MO, US
Steven Nelson
Strategic Accounts Manager
Prosper, TX, US
Jason Paris
Vice President Of Business Development
Dallas, TX, US
Michael Goodman
Director, Entertainment Research
Franklin, MA, US
Mindi Sternblitz-Rubenstein
Vice President, Marketing
Texas, United States
Elizabeth Parks
VP Marketing
Plano, TX, US
Michelle Williamson
Office Manager
Portage, IN, US
Lorenzo Parks
cfo
Indianapolis, IN, US
Tom Granese
Creative Director
Dallas, TX, US
Tricia Parks
Chief Executive Officer
Dallas, TX, US
Nick Thrash
Director, Operations
Dallas, TX, US
Kristen Hanich
Research Director
Dallas, TX, US
Rob Gallagher
Manager Strategic Accounts
Texas, United States
Nick Groetken
Business Development
Plano, TX, US
Yilan Jiang
Director
Frisco, TX, US
Elizabeth Parks
President and CMO
Plano, TX, US
Yuting Mu
Consumer Insights Analyst
Austin, TX, US
Sharon Jiang
Consumer Insights Manager
Richardson, TX, US
Jennifer Kent
SVP and Principal Analyst
Dallas, TX, US
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