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Michael Giardina Location
New York, United States
Michael Giardina Work
Vice President Marketing Mixable Spirits: Hendrick's Gin and Milagro Tequila @ (October 2021 - Present)
Director Marketing Luxury Whiskies @ (August 2016 - October 2021)
Sr. Brand Manager Glenfiddich @ (February 2014 - August 2016)
Brand Manager @ (June 2013 - February 2014)
Brand Manager @ (January 2012 - June 2013)
Associate Brand Manager @ (October 2010 - January 2012)
Consumer and Customer Engagement Manager @ (March 2006 - October 2010)
Sr. Program Manager @ (March 2005 - March 2006)
Account Supervisor @ (June 2003 - March 2005)
Account Executive @ (March 2002 - June 2003)
Account Executive @ B-12/Aspen Marketing (August 1999 - March 2002)
Michael Giardina Education
University of Strathclyde
Master of Business Administration - MBA
University at Albany
Bachelors of Science (Marketing & Business Administration)
Kansai University
N/A (Japanese, International Business)
Michael Giardina Skills
Event Marketing
Trade Marketing
Business Strategy
Team Leadership
Integrated Multi-Channel Marketing
Brand Management
Marketing Strategy
Marketing
Digital Marketing
Social Media Marketing
Sponsorship
FMCG
Brand Development
Customer Insight
Creative Strategy
Project Management
Brand Strategy
Account Management
Pricing Strategy
Data Analysis
Advertising
Analytical Skills
Brand Development Strategy
Brand Equity
Brand Marketing
Brand Positioning Strategies
Brand Turnarounds
Brand planning
Branding & Identity
CPG Industry
Category Insights
Communication
Consumer Promotions
Cross-functional Team Leadership
Customer Marketing
Digital Strategy
Entrepreneurship
Event Marketing Strategy
General Management
Global Marketing
Global Marketing Leadership
Go-to-Market Strategy
Integrated Brand Marketing
Integrated Marketing Communications Planning
Leadership
Lifestyle Brands
Luxury Brand Marketing
Management
Managing Agency Relationships
Marketing Communications Planning
Marketing Event Planning
Marketing Promotions
Multimedia Marketing Communications
New Product Development
Omni-Channel Marketing
Organizational Leadership
P&L Management
Partnership Marketing
Portfolio Strategy
Pricing Analysis
Product Development
Product Marketing
Range Development
Revenue & Profit Growth
Sponsorship Activation
Strategy
Team Building
Team Management
Trend Analysis
Web Development
Managing Agency
Relationship Marketing
Program Management
Brand Positioning
CRM
Customer Service
Retail
Brand Architecture
Integrated Marketing
Commercialization
Cross Functional Team Leadership
Market Planning
Social Media
Marketing Communications
Microsoft Office
Cross Functional Team
Microsoft Excel
Training
Michael Giardina Summary
Michael Giardina, based in New York, United States, is currently a Vice President Marketing Mixable Spirits: Hendrick's Gin and Milagro Tequila at William Grant & Sons. Michael Giardina brings experience from previous roles at William Grant & Sons, Heineken USA and The Topps Company. Michael Giardina holds a Master of Business Administration - MBA @ University of Strathclyde. With a robust skill set that includes Event Marketing, Trade Marketing, Business Strategy, Team Leadership, Integrated Multi-Channel Marketing and more. Michael Giardina has 5 emails and 7 mobile phone numbers on RocketReach.
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