Michael Daum Email & Phone Number
Senior Vice President, Chief Marketing Officer @ Golden 1 Credit Union
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Michael Daum Location
- Sacramento, CA, US
Michael Daum Work
- Senior Vice President, Chief Marketing Officer @ (February 2024 - Present)
- Senior Marketing Officer, USAA Federal Savings Bank and Enterprise Deepening @ (December 2016 - April 2023)
- Head of Marketing, Life Insurance, Investments, Annuities, Health Solutions, Advice @ (June 2015 - December 2016)
- Head of Marketing, USAA Investment Management Company (IMCO) @ (August 2014 - June 2015)
- Head of Marketing, USAA Life Insurance and Annuities @ (December 2012 - August 2014)
- Consultant, Marketing Client Management, Member Experience (USAA) @ (October 2012 - December 2012)
- Senior Vice President, Director of Marketing @ (January 2008 - September 2012)
- Vice President, Director of Retail Marketing @ (December 2005 - January 2008)
- Vice President, West Region Marketing Executive @ (May 2002 - December 2005)
Michael Daum Education
- Lourdes University
BA (Business)
- University of Michigan - Stephen M. Ross School of Business
Executive Education (The Big Picture: Integrating Marketing Strategy and Implementation)
Michael Daum Skills
- Martech
- Corporate Communications
- Community Relations
- Marketing Analytics
- Customer Loyalty
- Net Promoter Score
- Target Segmentation
- Cross-Selling
- Mergers
- Merchandising
- Strategy Execution
- Field Marketing
- Sponsorship Activation
- Sponsorship Measurement
- Agency Coordination
- Strategic Planning
- Media
- Social Media
- Sales Management
- Organizational Design
- Acquisitions
- Advertising
- Brand Awareness
- Brand Management
- CRM
- Coaching Staff
- Contract Negotiation
- Creative Direction
- Cross-functional Team Leadership
- Customer Acquisition
- Customer Relationship Management (CRM)
- Digital Marketing
- Direct Marketing
- Grand Openings
- Integrated Marketing
- Leadership
- Loyalty Marketing
- MMO
- Management
- Marketing
- Marketing Communications
- Marketing Mix Modeling
- Marketing Strategy
- Marketing Technology
- Mergers & Acquisitions
- Multi-channel Marketing
- Operational Execution
- Product Management
- Product Marketing
- Public Relations
- Sponsorship
- Strategic Marketing
- Strategy
- Customer Relationship Management Crm
- Public Speaking
- Scope Management
- Finance
- Microsoft Excel
- Cross Functional Team Leadership
- CMO management
- Mergers and Acquisitions
- Customer Relationship Management
Michael Daum Summary
- Michael Daum, based in Sacramento, CA, US, is currently a Senior Vice President, Chief Marketing Officer at Golden 1 Credit Union. Michael Daum brings experience from previous roles at USAA. Michael Daum holds a BA in Business @ Lourdes University. With a robust skill set that includes Martech, Corporate Communications, Community Relations, Marketing Analytics, Customer Loyalty and more. Michael Daum has 3 emails and 2 mobile phone numbers on RocketReach.
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Top Golden 1 Credit Union Employees
John Fischer
Chief Growth Officer - Senior Executive Vice President
Sacramento, CA, US
Steve Schaefer
VP - IT Digital Platforms
Sacramento, CA, US
Paul Sidhu
Vice President, Payment Treasury and Product Operations
Sacramento, CA, US
Wendy Micel
Vice President Consumer Lending
Sacramento, CA, US
Bill Poppen
SVP, Head of Enterprise Reporting and Analytics
Sacramento, CA, US
Michael Daum
Senior Vice President, Chief Marketing Officer
Sacramento, CA, US
Ben Brunson
VP, Deposit and Loan Servicing Operations
Sacramento, CA, US
Jim Labbé
Vice President - Home Loans
Sacramento, CA, US
Chad Carrington
Chief Information Officer
Sacramento, CA, US
Joseph Harrison
Senior Vice President - Chief Compliance Officer
Sacramento, CA, US
Volker Otto
Vice President Information Technology
Sacramento, CA, US
Anna Khoma
VP Controller
Sacramento, CA, US
Desiree Thompson
Vice President, DEI, Culture, and Talent
Sacramento, CA, US
Hema N
VP- Head of Product Marketing and Deposit Products
Sacramento, CA, US
Shirley Smith
Vice President, Enterprise Communications
Sacramento, CA, US
Donna Bland
President and Chief Executive Officer
Sacramento, CA, US
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