Michael Dargan Email & Phone Number
Marketing Director - Brand @ AIB
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Michael Dargan Location
- Ireland
Michael Dargan Work
- Marketing Director - Brand @ (April 2026 - Present)
- Head of Brand Strategy @ (June 2022 - Present)
- Head of Consumer Marketing @ (September 2019 - June 2022)
- Head of Consumer Planning, Insight and Research @ (August 2013 - August 2019)
- Principal @ New Horizons (July 2012 - August 2013)
- Global Consumer Planning Director, Beer Category @ (January 2010 - June 2012)
- Global Consumer Planning Director, Guinness Brand @ (July 2004 - December 2009)
- Head of Consumer Planning and Research @ Diageo Ireland (January 2002 - June 2004)
- Head of Consumer Planning and Research @ Guinness Ireland (November 1997 - December 2001)
Michael Dargan Education
- University of Limerick
(Marketing, Business Studies)
1983-1987
Michael Dargan Skills
- Marketing Strategy
- Strategic Planning
- International Marketing
- International Market Research
- Brand Planning
- Brand Innovation
- Consumer Insights
- Portfolio Strategy
- Workshop Development
- Consultancy
- Pricing Strategy
- Consumer & Market Segmentation
- Measurement & Evaluation of Marketing Programmes
- People Development & Management
- Matrix Management
- Consumer Behaviour
- Idea Generation
- Innovation Management
- Marketing Communications
- Communication Skills
- Business Strategy
- Cluster Analysis
- Product Development
- Brand and Pack Design
- Commercial Acumen
- Project Management
- Customer Insight
- Market Research
- Brand Management
- Segmentation
- Consumer
- Cross-functional Team Leadership
- Consumer Insight
- FMCG
- Brand Architecture
- Marketing Research
- Brand Development
- Global Marketing
- Trade Marketing
- Marketing Management
- Management
- Consumer Products
- Leadership
- Sponsorship
- Strategy
- Marketing
- Digital Marketing
- Brand Equity
- Integrated Marketing
- Advertising
- Measurement and Evaluation of Marketing Programmes
- Integration
- Consumer and Market Segmentation
- People Development and Management
- Research
- PowerPoint
- Data Analysis
- Cross Functional Team Leadership
Michael Dargan Summary
- Michael Dargan, based in Ireland, is currently a Marketing Director - Brand at AIB. Michael Dargan brings experience from previous roles at AIB and New Horizons. Michael Dargan holds a 1983 - 1987 University of Limerick. With a robust skill set that includes Marketing Strategy, Strategic Planning, International Marketing, International Market Research, Brand Planning and more. Michael Dargan has 2 emails and 1 mobile phone numbers on RocketReach.
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