Michael Bohn Email & Phone Number
Senior Vice President Marketing Central Europe @ BSH Home Appliances Group
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Michael Bohn Location
- Munich, BY, DE
Michael Bohn Work
- 2021 -now Senior Vice President Marketing Central Europe @
- 2019 -2021 Senior Vice President Marketing Germany @
- 2011 -2019 Vice President Marketing @
- 2007 -2012 Head of Global Marketing, Bosch @
- 2003 -2007 Director of Brand Marketing, North America @
- 2001 -2003 Head of International Brand Marketing, Siemens @
- 2000 -2001 Country Manager, Germany @
- 1996 -1998 Category Manager @
Michael Bohn Education
- University of Georgia - Terry College of Business
Master of Business Administration (Marketing, Corporate Finance, Entrepreneurship)
1998-2000 - University of Bayreuth
(Business Administration, Marketing)
1991-1996
Michael Bohn Skills
- Consumer Products
- Product Marketing
- Marketing Management
- Marketing Strategy
- Marketing Communications
- Digital Marketing
- Brand Management
- Brand Architecture
- Strategic Brand Positioning
- Leadership
- Negotiation
- Consumer Marketing
- Advertising
- Marketing Planning
- Retail Marketing
- Change Management
- Trade Shows
- Market Planning
- Market Research
- Strategic Partnerships
- Trade Marketing
- Integrated Marketing
- Customer Insight
- Product Launch
- Management
- International Marketing
- Pricing Strategy
- Strategy
- Pricing
- P&L Management
- B2B
- FMCG
- Creative Direction
- Market Analysis
- Global Marketing
- Key Account Management
- Competitive Analysis
- Marketing
- Product Development
- Brand Development
- New Business Development
- Cross-functional Team Leadership
- Product Management
- Segmentation
- Marketing Research
- Multi-channel Marketing
- B2B Marketing
- Positioning
- Brand Awareness
- Direct Marketing
- Microsoft Office
- Cross Functional Team Leadership
- Strategic Brand
- Team Building
- Cross Functional Team
- Cooking
- Laundry
- Multi Channel Marketing
- Sales
Michael Bohn Summary
- Michael Bohn, based in Munich, BY, DE, is currently a Senior Vice President Marketing Central Europe at BSH Home Appliances Group. Michael Bohn brings experience from previous roles at BSH Home Appliances Group, Bosch Home Appliances, BSH Group and BSH Bosch and Siemens Home Appliances Group. Michael Bohn holds a 1998 - 2000 Master of Business Administration in Marketing, Corporate Finance, Entrepreneurship @ University of Georgia - Terry College of Business. With a robust skill set that includes Consumer Products, Product Marketing, Marketing Management, Marketing Strategy, Marketing Communications and more. Michael Bohn has 1 mobile phone numbers on RocketReach.
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Top BSH Home Appliances Group Employees
Robert Müller
CIO
Germany
Michael Mehnert
Managing Director Sales
Munich, BY, DE
Michael Bohn
Senior Vice President Marketing Central Europe
Munich, BY, DE
Lars Schubert
Chief Operating Officer
Munich, BY, DE
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