Michael Bancroft Email & Phone Number
Senior Director Marketing and Licensing @ Baker & Baker
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Michael Bancroft Location
- Manchester, England, GB
Michael Bancroft Work
- 2024 - now Senior Director Marketing and Licensing @
- 2023 - 2024 European Licensing Director @
- 2021 - 2023 Senior National Account Manager @
- 2021 - 2021 National Account Manager @
- 2017 - 2021 Head of Category Management @
- 2016 - 2017 Senior Manager, Strategy and Transformation @
- 2015 - 2016 Senior Manager, Commercial Excellence @
- 2014 - 2015 Global SAP Implementation Manager (CRM) @
- 2011 - 2014 Category Manager @
- 2009 - 2011 Category Executive @
- 2007 - 2008 Marketing @
- 2003 - 2007 Sales and Customer Service @ Various
Michael Bancroft Education
- The University of Manchester
Master of Business Administration - MBA
2018 - 2020 - The University of Salford
Bachelor of Science (BSc) Hons (Business, Management, Marketing, and Related Support Services)
2005 - 2009 - Hulme Grammar School
Michael Bancroft Skills
- FMCG
- Retail Category Management
- Customer Insight
- Market Analysis
- Food Industry
- Marketing Strategy
- Key Account Management
- Trade Marketing
- Key Account Development
- Merchandising
- Grocery
- Consumer Insight
- Consumer Products
- Bakery
- Product Marketing
- Catagory Management
- Category Insights
- SAP CRM
- Sales Funnel Optimization
- Supply Chain
- Sales
- Fast-Moving Consumer Goods (FMCG)
- Customer Relationship Management (CRM)
- Account Management
- Supply Chain Management
- Marketing
- Customer Relationship Management Crm
- Visual Merchandising
- Food
- People Development
- Business Analysis
- Fast Moving Consumer Goods Fmcg
- Customer Service
- Shopper Marketing
- Fast Moving Consumer Goods
- Customer Relationship Management
- Funnel Optimization
- Change Management
- Business Transformation
- IRI
- Stakeholder Engagement
- People Management
- Team Management
- Global Cross Functional Team Leadership
- S&OP implementation
- Retail Sales
- Product Assortment Planning
- Customer Value Proposition
- Sales Presentations
- Business Process Improvement
- Marketing Management
- International Business
Michael Bancroft Summary
- Michael Bancroft, based in Manchester, England, GB, is currently a Senior Director Marketing and Licensing at Baker & Baker. Michael Bancroft brings experience from previous roles at Baker & Baker and CSM Bakery Solutions. Michael Bancroft holds a 2018 - 2020 Master of Business Administration - MBA @ The University of Manchester. With a robust skill set that includes FMCG, Retail Category Management, Customer Insight, Market Analysis, Food Industry and more. Michael Bancroft has 2 emails and 3 mobile phone numbers on RocketReach.
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