Founded in 2021, MERIT is a modern beauty brand that simplifies what it takes to get ready. Born out of an industry crowded with fleeting trends and products that demanded expert-level skills, MERIT was created as the antidote — a considered collection designed to bring ease to your everyday. With a timeless perspective on beauty and a commitment to uncompromising quality, we create beauty and lifestyle essentials that become signatures of your routine — products you’ll reach for daily and live with for years to come. MERIT is a global brand with teams in New York, Los Angeles, Toronto, London, and Paris.
| Website | http://www.meritbeauty.com |
| Revenue | $64.2 million |
| Employees | 417 (139 on RocketReach) |
| Founded | 2021 |
| Industry | Personal Care Product Manufacturing |
| Keywords | High Quality Makeup, Long Lasting Makeup, Makeup, Cosmetics, Beauty Products, Skincare, Beauty Essentials, Minimalist Makeup, Easy Makeup, Natural Makeup, Everyday Makeup, Quick Makeup, Affordable Makeup, Cruelty Free Makeup, Vegan Makeup |
| Competitors | Beautycounter, Milk Makeup, DRUNK ELEPHANT, Glossier, Inc., Bare Escentuals, ILIA Beauty, Tarte Cosmetics, RMS Beauty, NUDESTIX +45 more (view full list) |
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MERIT Questions
The MERIT annual revenue was $64.2 million in 2026.
Philippe Pinatel is the CEO of MERIT.
139 people are employed at MERIT.
Top MERIT Employees
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Philippe Pinatel
Chief Executive Officer at MERIT
New York, NY, US25 -
Inhwa Chi
VP of Strategy at MERIT
New York, NY, US21 -
Todd Brower
VP, Operations at MERIT
New York, NY, US25 -
Geraldine Molina
Vice President of Product Development and Innovation at MERIT
Sparta Township, NJ, US35+ -
Mindy Troutman
SVP Product Marketing + GTM at MERIT
New York, NY, US24 -
21
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Lucy Schlegel
Director, Product Marketing at MERIT
New York, NY, US24 -
Lindsay Behar
Senior Director, Influencer Marketing and VIP Relations at MERIT
Los Angeles, CA, US35+
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