Merchants Capital Access Technology Stack

AdRoll is a widely-used ad retargeting platform that is used by a number of brands to retarget users with ads across social media, mobile, and the web. AdRoll offers solutions for both enterprises and agencies of all sizes. The retargeting app helps user to reach site visitors at the most optimal time with the most appropriate ad on any screen.

Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

Facebook pixel is a snippet of JavaScript code that allows customers to track visitor activity on their website.

Google Maps is a web-based service that enables users to find local businesses, view maps, get driving directions, and more.

ShareASale is an online affiliates network that enables merchants to connect with a network of established Affiliates as well as recruit new ones.

Taboola recommends editorial and sponsored content across many of the world's most highly-trafficked sites

ASP.net is an open source framework for building web applications and services with .NET and C#.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery is a cross-platform JavaScript library designed to simplify the client-side scripting of HTML. It is free, open-source software using the permissive MIT License. Web analysis indicates that it is the most widely deployed JavaScript library by a large margin.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Polyfill as-a-service detects and returns a JavaScript bundle of polyfills based on the current browser using the User-Agent.

Avaya is a multinational technology company that specializes in cloud communications and workstream collaboration solutions that define the future of work and the customer experience.

SendGrid cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. SendGrid provides reliable email delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.

Barracuda Message Archiver is ideal for organizations looking to reduce their email storage requirements and boost user productivity with mobile or desktop access to any email ever sent or received. The cloud-connected appliance uses the Barracuda Cloud to move information to the cloud as a secondary tier of storage.

Microsoft Exchange Online is a hosted email for business.

Outlook is a product that provides its users with an email service, calendar, and the ability to save and synchronize contacts.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

Emailage offers a Global Fraud Prevention, Email Risk Scoring, and Network Intelligence.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Salesforce's Desk.com is a cloud customer support solution with features including agent console, knowledge base and multi-channel support.

Salesforce Forms helps to create forms to collect data from your site visitors and submit the data to standard or custom Salesforce objects.

Shopper Approved is a customer ratings and online review management platform.

Trustpilot is a customer review management platform that helps online businesses to establish a trusted brand and connect with customers by collecting reviews and gathering feedback to improve customer experience, amplify their online presence, increase conversions and sales, and more.

Equifax collects, organizes, and manages various financial, demographic, employment, and marketing information.

Experian is a global information services company, providing data and analytical tools to clients around the world.

LexisNexis offers content-enabled workflow solutions in the legal, risk management, corporate, government, accounting, and academic markets.

Network Solutions provides web services such as web hosting, website design and online marketing, including search engine optimization and pay per click management.

Proved is a market research service for start-up entrepreneurs, small business owners, and digital marketers.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.