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Merchant is a casual farm-to-table restaurant serving local fare, craft cocktails, wine beer and good times.. Lunch, Happy Hour, Dinner, Late Night and Brunch. Come in and relax. Cheers. Reservation policy. We accept reservations Sunday-Thursday at all hours of the day. We reserve only half the dining room Friday and Saturday until 7:30. Walk-in friendly always!

Merchant Questions

The Merchant annual revenue was $4 million in 2026.

Jimmy Jo is the Owner of Merchant.

39 people are employed at Merchant.

Merchant is based in Madison, Wisconsin.

The NAICS codes for Merchant are [722, 72, 7224].

The SIC codes for Merchant are [58, 581].

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