Melissa Wilson Email & Phone Number
Head of Insights ANZ @ Techtronic Industries Australia & New Zealand
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Melissa Wilson Location
- Melbourne, VIC, AU
Melissa Wilson Work
- 2024 -now Head of Insights ANZ @
- 2021 -2024 Global Insights Director (TPB) @
- 2020 -2021 Senior Manager Consumer and Shopper Insights @
- 2020 -2020 Head of Portfolio and Insights @
- 2018 -2020 Head of Consumer Insights (ANZ) @
- 2017 -2018 Consumer Insights Manager (ANZ) @
- 2014 -2017 Insights Manager @
- 2013 -2014 Insights Manager @
- 2011 -2013 Director, Financial Services @
- 2005 -2011 Senior Managing Consultant, Financial Services @
- 2002 -2004 Senior Account Manager @
- 2001 -2002 Assistant Product Manager @
- 1999 -2001 Marketing Graduate @
Melissa Wilson Education
- University of Auckland
Master of Commerce (Marketing)
1997-1998 - University of Auckland
Bachelor of Commerce (B.Com.) (Marketing and International Business)
1994-1996
Melissa Wilson Skills
- Secondary Research
- Primary Research
- Survey Design
- FMCG
- Marketing Communications
- B2b
- Questionnaires
- Analysis
- Focus Groups
- Business Analysis
- Marketing Research
- Business Development
- CRM
- Analytics
- Strategy
- Quantitative Analytics
- New Business Development
- Product Development
- Management Consulting
- Shopper Marketing
- Questionnaire Design
- Consumer Behaviour
- Ethnography
- Customer Experience
- Online Research
- Marketing
- Financial Services
- Market Analysis
- Quantitative Research
- Marketing Strategy
- Competitive Analysis
- Account Management
- Brand Loyalty
- Market Intelligence
- Qualitative Research
- Business Strategy
- Data Analysis
- Consumer Insight
- Brand Development
- Digital Marketing
- Brand Equity
- Competitive Intelligence
- SPSS
- Customer Insight
- Market Research
- Segmentation
- Project Management
- Research Design
- Report Writing
- Microsoft Office
- Advertising Research
- Management
- Business Insights
Melissa Wilson Summary
- Melissa Wilson, based in Melbourne, VIC, AU, is currently a Head of Insights ANZ at Techtronic Industries Australia & New Zealand. Melissa Wilson brings experience from previous roles at Treasury Wine Estates, Carlton & United Breweries and Asahi Beverages. Melissa Wilson holds a 1997 - 1998 Master of Commerce in Marketing @ University of Auckland. With a robust skill set that includes Secondary Research, Primary Research, Survey Design, FMCG, Marketing Communications and more. Melissa Wilson has 1 emails and 3 mobile phone numbers on RocketReach.
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