The Perception Gap Solution @ (January 2021 - Present)
Custom Research and Strategy Engagements @ (January 2021 - Present)
Brand Strategy and Innovation Leader | Kleenex Brand @ (August 2019 - December 2021)
E-Commerce Strategy and Execution Leader | Consumer Tissue Business @ (December 2017 - September 2019)
Marketing Director | U by Kotex Brand @ (June 2014 - December 2017)
Brand Manager, Execution and Shopper Marketing | Poise Brand @ (September 2011 - June 2014)
Cross Functional Project Leader, R and D Innovation Projects @ (July 2004 - September 2011)
Product Developer @ (July 1999 - July 2004)
Melissa Jacobs Education
University of Wisconsin–Oshkosh
Master of Business Administration - MBA
Purdue University
Bachelor of Science (Chemical Engineering)
Melissa Jacobs Skills
Brand Management
Brand Marketing
Brand Positioning
Brand Strategy
Business Strategy
Consumer Insight
Consumer Products
Continuous Improvement
Cross-functional Team Leadership
Customer Insight
Growth Strategies
Leadership
Market Research
Marketing
Marketing Strategy
Product Development
Product Innovation
Revenue & Profit Growth
Segmentation
Shopper Marketing
Strategic Planning
Strategy
Team Leadership
Melissa Jacobs Summary
Melissa Jacobs, based in Appleton, WI, US, is currently a Consumer Insights and Brand Strategy Partner at Crow & Pitcher, a Consumer Insights Consultancy for Growth-Focused Brands. Melissa Jacobs brings experience from previous roles at Crow & Pitcher, a Consumer Insights Consultancy for Growth-Focused Brands and Kimberly-Clark. Melissa Jacobs holds a Master of Business Administration - MBA @ University of Wisconsin–Oshkosh. With a robust skill set that includes Brand Management, Brand Marketing, Brand Positioning, Brand Strategy, Business Strategy and more. Melissa Jacobs has 3 emails and 6 mobile phone numbers on RocketReach.
Looking for a different Melissa Jacobs?
Find contact details for 700 million professionals.