Champion Homes, Inc., is one of the largest publicly traded homebuilders in North America, offering buyers A Smarter Way Home™ through high-quality manufacturing, a wide selection of cost-effective models, and a streamlined purchase process.
Founded in 1953, Champion Homes began as a single facility in Dryden, Michigan. The company has built more than three million homes since then. Champion Homes builds manufactured homes, modular homes, accessory dwelling units, park model RVs, and cabins.
Headquartered in Troy, Michigan, Champion Homes has more than 9,000 employees. The company has an expansive footprint with 46 manufacturing facilities across the United States and Canada and 95 factory-direct retail locations. Its homes are distributed across a wide network of more than 1,000 independent retailers. The family of Champion Homes Brands, a portfolio of 24 quality-focused brands, operates in the factory-built home manufacturing, retail, turn-key construction, transport, and financial services sectors.
Join us as we manufacture beautiful and innovative homes for thoughtful homebuyers who want affordability, value, and quality in a home of their own.
Defining communications broadly to include digital, content marketing, thought leadership as well as traditional PR, The Hoffman Agency knows how to differentiate brands and deliver air cover for sales. With a heritage in the tech sector, the firm’s work today cuts across a range of industries.
For clients with global needs, the company operates in Asia, Europe and the United States. Unlike traditional agencies handicapped by their silo structure, The Hoffman Agency applies a collaborative approach to implementing multi-country campaigns. This leverage of content and thinking across geographies ultimately generates better results (and considerable less bickering).
While campaigns vary by client and industry, all share one theme: the creation of content that reflects the tenets of storytelling. This means developing narratives that prompt journalists to write and target audiences to read – a far cry from the “corporate speak” that satisfies internal stakeholders. Toward this end, the firm conducts storytelling workshops for internal communicators, executives and employees.