Havas Media Group consists of two global media networks: Havas Media and Arena Media. Our media agencies are home to more than 10,000 specialists and are the most dynamic and advanced in their markets. Our teams also offer best-in-class services in the fields of programmatic buying, mobile, data consulting, performance marketing, out of home and geolocal, and social media across 150 countries worldwide.
We believe in more than media planning. We take time to deeply understand the media that is most meaningful to a client’s target audience and build Media Experiences that connect them to exactly what they want, in the context of where they are, through the content they pay attention to. Our unique Mx System creates value for clients by turning consumer intelligence into clear growth targets, aligning KPIs through the custom Mx Brief, and measuring the impact of rich and respectful media experiences.
We believe that more meaningful media can help build more meaningful brands.
iProspect, a dentsu company, is a leading global digital-first media agency. In the unbounded world, the future belongs to brands who are prepared to shape it. iProspect’s unmatched mix of media strategy, digital storytelling, and specialized audience insight sets a new standard for performance-driven brand building.
Marketers are now expected to be the architects of transformative experiences, and through a relentless focus on human-centric solutions, iProspect drives accelerated growth for some of the world's most iconic brands, including Kering, Carlsberg, Ikea, Hilton, L'Oréal, Pandora, Hugo Boss, Red Bull, LinkedIn, and Tencent.
With a dedicated team of more than 8,000 media and performance experts across 93 global markets, iProspect is steadfast in shaping the future of brand engagement and market influence through its hyper-specialized capabilities. We are built to accelerate growth that shapes the future.
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Created by GroupM in 2011, Xaxis, now part of GroupM's Nexus organization. For more information, please follow GroupM's company page: https://www.linkedin.com/company/groupmworldwide.
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