MEDIAGONG was a French digital strategy and creative agency founded in 2002, known for combining strategic consulting with highly interactive and innovative digital programs. With a team of around fifty specialists, the agency was an early pioneer in 360° digital activation, integrating emerging disciplines such as social media marketing, influence, mobile, brand content and immersive digital experiences to help brands build stronger resonance and engagement in an evolving digital landscape. Its work ranged from participative brand programs for Danette and e-reputation initiatives for Actimel to immersive digital worlds for La Vache qui rit. The agency also developed We Love Make Up for Gemey Maybelline, one of the early social platforms dedicated to beauty, designed as an interactive brand ecosystem. MEDIAGONG supported a broad range of clients including Accor Hotels, Bel, Crédit Agricole, Danone, Dessange International and Lindt, and became known for its ability to create digital programs that were both innovative and strategically effective. In 2012, MEDIAGONG was acquired by Publicis Groupe and integrated into Leo Burnett France.
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| Industry | Marketing Services |
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