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Matthew Addison Location
Markbeech, England, GB
Matthew Addison Work
Marketing Data and AI Lead @ (December 2023 - Present)
Head of Data and Insight Strategy @ (May 2022 - January 2024)
Head of Data and Insight Strategy @ (August 2018 - January 2024)
Head of Data Strategy @ Wunderman UK (November 2017 - August 2018)
Global Data Strategy Director @ Wunderman UK (October 2015 - November 2017)
Senior Data Planner @ (February 2014 - October 2015)
Data Planner @ (February 2013 - February 2014)
Data Account Director @ (June 2011 - February 2013)
Data Account Manager @ (May 2010 - June 2011)
Account Manager @ (November 2006 - May 2010)
Matthew Addison Skills
Direct Marketing
Database Marketing
eCRM
Email Marketing
Digital Marketing
Integrated Marketing
Multi-channel Marketing
Relationship Marketing
Campaign Management
Online Advertising
Account Management
Direct Mail
Customer Insight
Marketing Strategy
CRM
Customer Acquisition
Segmentation
Loyalty Marketing
B2B Marketing
Data Planning
Microsoft SQL Server
Oracle SQL
HTML
Trafficking
Relational Databases
Database Design
Online Marketing
B2C
Lead Generation
Web Analytics
Analytics
B2B
Digital Media
PPC
E-commerce
Leadership
Public Speaking
Change Management
E Commerce
Multi Channel Marketing
Matthew Addison Summary
Matthew Addison, based in Markbeech, England, GB, is currently a Marketing Data and AI Lead at Accenture Song. Matthew Addison brings experience from previous roles at Accenture Song and Wunderman UK. With a robust skill set that includes Direct Marketing, Database Marketing, eCRM, Email Marketing, Digital Marketing and more. Matthew Addison has 2 emails and 1 mobile phone numbers on RocketReach.
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