Matt Madden Email & Phone Number
BYU Marketing Lab Director, Associate Professor @ Brigham Young University Marriott School Of Management
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Matt Madden Location
- Salt Lake City, UT, US
Matt Madden Work
- BYU Marketing Lab Director, Associate Professor @ (July 2019 - Present)
- Marketing Analytics Consultant @ Independent Contractor (July 2019 - Present)
- Managing Partner @ (January 2017 - June 2019)
- Global Head of Analytics @ (January 2014 - December 2016)
- Vice President of Analytics @ (April 2009 - January 2014)
- Director of Analytics @ (March 2005 - March 2009)
- Data Analyst @ (March 2000 - February 2005)
- Consultant @ (January 2000 - January 2001)
- Statistician @ (January 1999 - January 2000)
Matt Madden Education
- Brigham Young University
MS (Statistics)
2001-2003 - Brigham Young University
BS (Statistics-Business)
1995-2000
Matt Madden Skills
- University Teaching
- Predictive Analytics
- Customer Insight
- Marketing Strategy
- Market Research
- Segmentation
- Strategy
- Analytics
- Data Analysis
- Statistics
- Survey Design
- Consumer Behaviour
- Marketing
- Business Analytics
- Strategic Planning
- Project Management
- Business Strategy
- Business Intelligence
- Consumer Behavior
- Quantitative Research
- Choice Modeling
- Linear Regression
- Marketing Mix Modeling
- SPSS
- SAS
- MaxDiff
- Survey Methodology
- Multivariate Statistics
- Experimental Design
- CART
- R
- Key Driver Analysis
- Cluster Analysis
- Statistical Modeling
- Conjoint Analysis
- Microsoft Excel
- Brand Loyalty
- Brand Equity
- Proposal Support
- Executive Team Member
- Team Management
- Data Fusion
- Structural Equation Modeling
- Perceptual Mapping
- Pricing Analysis
- Product Optimization
- Retail Packaging
- Classification
- Leadership
- Public Speaking
- Predictive Modeling
- Structural Equation
- Advertising Research
- Microsoft Office
- Brand Strategy
- Management
- Marketing Research
Matt Madden Summary
- Matt Madden, based in Salt Lake City, UT, US, is currently a BYU Marketing Lab Director, Associate Professor at Brigham Young University Marriott School of Business. Matt Madden brings experience from previous roles at Independent Contractor, Hall & Partners and The Modellers. Matt Madden holds a 2001 - 2003 MS in Statistics @ Brigham Young University. With a robust skill set that includes University Teaching, Predictive Analytics, Customer Insight, Marketing Strategy, Market Research and more. Matt Madden has 1 emails and 1 mobile phone numbers on RocketReach.
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