Masa Competitors

Zuma award-winning Japanese restaurants have led the way for more than 20 years with their sophisticated twist on ‘izakaya’-style informal dining: a contemporary take on authentic Japanese cuisine which is innovative, while still rooted in traditional methods. Zuma was founded in Knightsbridge, London in 2002 by chef Rainer Becker and quickly established an enviable worldwide reputation. Using the best ingredients combined with the knowledge and respect for authentic Japanese cuisine, Zuma has established itself as a world renowned restaurant. Currently located in London, Hong Kong, Dubai, Istanbul, Miami, Bangkok, Abu Dhabi, New York, Rome, Las Vegas and Boston, Zuma truly is a global force in luxury hospitality. From the warmth and professionalism of our service to the precision and skill of our chefs, every aspect of Zuma is designed to produce an exemplary customer experience. Seeking to create an interior space to match the Zuma ethos, Rainer Becker established a long-term collaboration with Noriyoshi Muramatsu, who worked with esteemed Tokyo design company Super Potato in their first project outside Japan. The result is a stylish environment that blends traditional craftsmanship with urban modernity and takes in every aspect, from staff uniforms to walls and tableware. Zuma is the result of a dedication and attention to detail that is rarely seen in any business. Its reward can be seen not only in our numerous awards, but also in the enduring loyalty of our clientele. Alongside Zuma there is also ROKA, Oblix, ETARU and INKO NITO in the Azumi Restaurant Group.

Nobu, the world-renowned Japanese restaurant recognized for pioneering a new-style Japanese cuisine, started as a business partnership in 1994 between Chef Nobu Matsuhisa and his partners, Academy Award-winning actor Robert De Niro, producer Meir Teper, and restaurateur Drew Nieporent. Originating in New York as the flagship restaurant, the Nobu brand is now an empire that spans five continents with over 55 restaurants and growing. Following the success of the restaurants, Nobu Hospitality opened the first Nobu Hotel in 2013 in Las Vegas and today has 38 hotels and 12 residence projects. Follow us on Instagram @noburestaurants