Marta Esquivel Email
Gerente general @ INEC Costa Rica
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Marta Esquivel Location
- Costa Rica
Marta Esquivel Work
- Gerente general @ (February 2025 - Present)
- Asesor senior en investigacion de mercados y negocios @ ADD Business and Market Research Advisors.Ltda (October 2023 - January 2025)
- Directora de Inteligencia Comercial @ (April 2015 - October 2023)
- Marketing Research Manager Adult Care Latinoamérica @ (February 2011 - February 2015)
- Gerente Regional de Insights @ Demasa (February 2006 - January 2011)
- Knowledge and Insights Divisional Manager @ (August 2003 - February 2006)
Marta Esquivel Education
- LEAD University
Master Ejecutivo en Business Intelligence (Inteligencia de negocios)
2024-2025 - Universidad de Costa Rica UCR
Licenciada (Estadística)
1984-1991
Marta Esquivel Skills
- Administración y dirección de empresas
- Advertising
- Analytical Skills
- Análisis de mercados
- Análisis estratégico de datos
- Brand Management
- Business Analysis
- Business Development
- Business Insights
- Business Strategy
- Competitive Analysis
- Comportamiento del consumidor
- Consumer Behaviour
- Customer Insight
- Customer Service
- Data Collection
- Diseño de cuestionarios
- Economics
- Estrategia
- Estrategia de mercadotecnia
- Estrategia empresarial
- Estudios de mercado
- Gestión de marca
- Información sobre el consumidor
- Inteligencia empresarial
- Investigación de mercados
- Management
- Market Analysis
- Market Research
- Marketing
- Marketing Analytics
- Marketing Communications
- Marketing Research
- Marketing Strategy
- Nielsen Data
- Planificación estratégica
- Presentations
- Proactive Leadership
- Problem Solving
- Product Development
- QSR
- Quality Analysis
- Quality System
- Quantitative Research
- Research Skills
- Segmentación de mercado
- Segmentation
- Servicio de atención al cliente
- Strategic Planning
- Strategy
- Team Leadership
- Transformación digital
Marta Esquivel Summary
- Marta Esquivel, based in Costa Rica, is currently a Gerente general at Instituto Nacional de Estadística y Censos (INEC). Marta Esquivel brings experience from previous roles at ADD Business and Market Research Advisors.Ltda, Promotora del Comercio Exterior de Costa Rica (PROCOMER), Kimberly Clark Lationamerica and Demasa. Marta Esquivel holds a 2024 - 2025 Master Ejecutivo en Business Intelligence in Inteligencia de negocios @ LEAD University. With a robust skill set that includes Administración y dirección de empresas, Advertising, Analytical Skills, Análisis de mercados, Análisis estratégico de datos and more. Marta Esquivel has 2 emails on RocketReach.
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