Master 2 (Marketing et Communication des Services)
2006 - 2007
L'arche aux innovateurs
(Innovation et Design thinking)
2018 - 2018
IUP Jean Moulin Lyon 3
Master 1 (Information et Communication)
2005 - 2006
IUT Jean Moulin Lyon 3
DUT (Information et Communication)
2003 - 2004
Lycée Notre Dame du Château
Marlène Bonnevialle's Skills
CRM
eCRM
Loyalty Programs
Web Marketing
B2C marketing
Customer Loyalty...
Email Marketing
Direct Marketing
Project Management
Customer Satisfaction
Marlène Bonnevialle's Summary
Marlène BONNEVIALLE, based in Lyon, FR, is currently a Responsable Marketing Digital et E-commerce at Première Vision, bringing experience from previous roles at WAOUP, Fnac, Pixmania and Groupe Casino. Marlène BONNEVIALLE holds a 2006 - 2007 Master 2 in Marketing et Communication des Services @ IAE LYON 3. With a robust skill set that includes CRM, eCRM, Loyalty Programs, Web Marketing, B2C marketing and more, Marlène BONNEVIALLE contributes valuable insights to the industry. Marlène BONNEVIALLE has 2 emails on RocketReach.