Marketscience Consulting Information

Marketscience Consulting is an award-winning commercially focused consultancy with strong academic foundations, offering data driven solutions for business growth. The company was founded by Dr. Peter Cain following many years of designing, project-managing and presenting econometric analyses and business solutions for a wide range of blue-chip clients. We specialise in building bespoke economic models that provide a complete understanding of the consumer demand underlying the client’s business. Our models form the basis of a wide variety of business solutions, ranging from quantification of marketing ROI, optimal allocation of marketing resources and demand forecasting, through to optimal price setting and brand growth strategy.