Mark Willard Email & Phone Number
SVP and Vertical Lead | Financial Services and Auto @ MarketCast
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Mark Willard Location
- Detroit, MI, US
Mark Willard Work
- 2025 -now SVP and Vertical Lead | Financial Services and Auto @
- 2022 -2025 Senior VIce President - Brand Solutions @
- 2015 -2025 President @ Heliotrope Insights LLC/ Adorant Group LLC
- 2018 -2022 President Phoenix CX @
- 2016 -2022 Executive Vice President @
- 2006 -2015 Managing Director Financial Services division @ Market Strategies International
- 2001 -2006 Executive Vice President @ Research International
- 2001 -2006 Executive Vice President @ Research International USA
- 1986 -1998 Managing Director @ Willard & Shullman Inc.
- 1982 -1986 President @ Willard Research, Inc.
Mark Willard Education
- Hofstra University
Bachelor's degree (Psychology)
1976-1980
Mark Willard Skills
- Segmentation
- Market Research
- Customer Insight
- Marketing Research
- Advertising Research
- Consumer Insight
- Quantitative Research
- Focus Groups
- Primary Research
- Consumer Behaviour
- Analytics
- Questionnaire Design
- Survey Design
- Brand Equity
- Qualitative Research
- Competitive Intelligence
- Business Insights
- Product Development
- Financial Services
- Survey Research
- Ethnography
- Online Research
- Measurements
- Finance
- Microsoft Excel
- Financial Reporting
Mark Willard Summary
- Mark Willard, based in Detroit, MI, US, is currently a SVP and Vertical Lead | Financial Services and Auto at MarketCast. Mark Willard brings experience from previous roles at MarketCast, Heliotrope Insights LLC/ Adorant Group LLC and Phoenix Marketing International. Mark Willard holds a 1976 - 1980 Bachelor's degree in Psychology @ Hofstra University. With a robust skill set that includes Segmentation, Market Research, Customer Insight, Marketing Research, Advertising Research and more. Mark Willard has 2 emails and 3 mobile phone numbers on RocketReach.
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