Bus Dev, Lead Gen and Partnerships @ (June 2018 - September 2024)
Senior Vice President Marketing @ YA | Engage (January 2017 - May 2018)
Board of Directors, Executive Committee @ Data and Marketing Association - DMA (January 2013 - December 2017)
Board of Govenors @ DMA ECHO (January 2013 - January 2017)
Mark Allen Education
Benedictine University
Business Administration and Management (General)
Mark Allen Skills
Account Management
Advertising
Analytics
B2B
B2B Marketing
Brand Management
Business Strategy
CRM
Competitive Analysis
Customer Acquisition
Customer Engagement
Customer Retention
DTC
Database Marketing
Digital Marketing
Digital Strategy
Direct Mail
Direct Marketing
Direct to Consumer Marketing
E-commerce
Email Marketing
Enterprise Software
Financial/ROI based Marketing
Growth Marketing
Integrated Marketing
Interactive Marketing
Lead Generation
Leadership
Loyalty Programs
Management
Marketing
Marketing Budget Management
Marketing Management
Marketing Research
Marketing Strategy
Mobile Marketing
Multi-channel Marketing
New Business Development
Online Advertising
Online Marketing
Outsourcing
P&L Management
PPC
Paid Media Strategy
Product Marketing
SEM
SEO
Sales
Salesforce.com
Segmentation
Selling
Social Media
Strategic Partnerships
Strategic Planning
Strategy
Web Analytics
Mark Allen Summary
Mark Allen, based in Minneapolis, MN, US, is currently a Chief Marketing Officer at ProGuard. Mark Allen brings experience from previous roles at 2-10 Home Buyers Warranty, YA | Engage, Data and Marketing Association - DMA and DMA ECHO. Mark Allen holds a Business Administration and Management in General @ Benedictine University. With a robust skill set that includes Account Management, Advertising, Analytics, B2B, B2B Marketing and more. Mark Allen has 2 emails and 2 mobile phone numbers on RocketReach.
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