Marcelo Guimaraes's Location
Greensboro, NC, US
Marcelo Guimaraes's Work
- VP Marketing Planning @ RAI TRADE MARKETING SERVICES COMPANY
- VP Strategy and Business Development @ RAI TRADE MARKETING SERVICES COMPANY
- General Manager @ BAT.COM
- Area Marketing and Sales Director (Malaysia and Singapore) @ BAT.COM
- Group Head of Strategy Development @ BAT.COM
- Marketing Sustainability and Innovation Strategy Manager @ BAT.COM
- Head of Brands @ BAT.COM
- Brand Segment Manager @ BAT.COM
- Marketing Intelligence and Development Manager @ BAT.COM
- Area Marketing Intelligence Manager @ BAT.COM
Marcelo Guimaraes's Education
- Alliance Manchester Business School
MBA
1999 - 2001 - MIT Sloan School of Management
Certificate
2023 - 2023 - London Business School
Senior Development Programme
2015 - 2016
- IMD Business School
General Management Transition Programme
2014 - 2014 - IMD Business School
Leading a Global Business
2008 - 2008 - IMD Business School
Strategic Marketing Programme
2006 - 2006 - Chevening Awards
Master of Business Administration - MBA
1999 - 2001 - Federal University of Rio de Janeiro
Post Grad
2002 - 2003 - Pontifícia Universidade Católica do Rio de Janeiro
BSc
1991 - 1994 - AFS Intercultural Programs USA
Exchange Student
1989 - 1990
Marcelo Guimaraes's Skills
- Marketing Management
- Spanish
- International Business
- Strategic Planning
- Negotiation
- Business Strategy
- Marketing Strategy
- Business Planning
- Pricing
- Competitive Analysis
Marcelo Guimaraes's Summary
Marcelo Guimaraes, based in Greensboro, NC, US, is currently a VP Marketing Planning at Reynolds American Inc., bringing experience from previous roles at Reynolds American Inc. and British American Tobacco. Marcelo Guimaraes holds a 1999 - 2001 MBA @ Alliance Manchester Business School. With a robust skill set that includes Marketing Management, Spanish, International Business, Strategic Planning, Negotiation and more, Marcelo Guimaraes contributes valuable insights to the industry. Marcelo Guimaraes has 3 emails and 1 mobile phone number on RocketReach.
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