Marcelo Custodio De Oliveira Email
Global Head of Loyalty and Incentives S.M.E. and Customer Success @ Fielo
Marcelo Custodio De Oliveira's Location
São Paulo, SP, BR
Marcelo Custodio De Oliveira's Work
- Global Head of Loyalty and Incentives S.M.E. and Customer Success @ Fielo
- Partner @ Instituto CX
- Visiting Professor @ ESPM
- Visiting Professor @ FGV Direito Rio
- Visiting Professor @ FIA Business School
- Visiting Professor @ Senac
- Customer Engagement Capability Director - LatAf @ dunnhumby
- Head of Engagement Strategy - LatAm @ LoySci
- Associate Professor Phd @ FAAP São José dos Campos
- Partner and Managing Director @ Loyalty Marketing Solutions
Marcelo Custodio De Oliveira's Education
- Universidade de São Paulo
Doctor of Philosophy (Ph.D.) (Business Administration - Field of Study: Marketing)
2015 - 2019 - Universidade de São Paulo
Master's degree (Business Administration - Field of Study: Marketing)
2011 - 2013 - Fundação Getúlio Vargas
MBA (Business Administration and Management, General)
2007 - 2008
- Universidade de São Paulo
Bachelor (Accounting and Business/Management)
1992 - 1997
Marcelo Custodio De Oliveira's Skills
- Database Marketing
- Relationship Marketing
- Marketing Strategy
- Direct Marketing
- CRM
- Marketing
- Loyalty Programs
- Marketing Management
- Social Media Marketing
- Digital Marketing
Marcelo Custodio De Oliveira's Summary
Marcelo Custodio De Oliveira, based in São Paulo, SP, BR, is currently a Global Head of Loyalty and Incentives S.M.E. and Customer Success at Fielo, bringing experience from previous roles at Instituto CX, ESPM Escola Superior de Propaganda e Marketing, FGV and FIA Business School. Marcelo Custodio De Oliveira holds a 2015 - 2019 Doctor of Philosophy (Ph.D.) in Business Administration - Field of Study: Marketing @ Universidade de São Paulo. With a robust skill set that includes Database Marketing, Relationship Marketing, Marketing Strategy, Direct Marketing, CRM and more, Marcelo Custodio De Oliveira contributes valuable insights to the industry. Marcelo Custodio De Oliveira has 2 emails on RocketReach.
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