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Marble AI is an AI-native SaaS Platform Powering the Future of Influencer Attribution Marble AI – Our Right to Exist The influencer marketing landscape is broken. Brands are stuck using legacy platforms that promise scale but deliver friction—generic creator databases, bloated workflows, and unreliable attribution models built on UTM links, a tool originally designed for e-commerce site traffic attribution, not dynamic, creator-led campaigns. UTM links were created to track clicks from email newsletters or banner ads to a brand’s website—not to measure the real influence of creators who generate impressions, engagement, and conversions across a fragmented digital ecosystem. Today’s influencer marketing is visual, multi-platform, and decentralized—yet brands are still being asked to rely on a 2005-era tracking method. Marble AI exists to fix this. We’re building the first AI-native influencer marketing and attribution platform, purpose-built for how modern campaigns actually work—cross-platform, fast-moving, and built on earned influence, not just clicks. Marble replaces outdated link-tracking with a UTM-free attribution engine that accurately maps creator impact across every piece of content—no links required. We're not another CRM for creators. Marble is an intelligent campaign co-pilot—from AI-ranked creator discovery to auto-generated reporting—built for brands, agencies, and creators who demand accuracy, speed, and scale. Our Mission To build the infrastructure that enables scalable, transparent, and privacy-compliant creator marketing. We empower teams to move beyond link dependency and guesswork. Marble reveals who’s actually driving conversions—making it easier to optimize spend and reward creators based on verified performance.

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Robert Fair is the CEO, Co-Founder of MARBLE.

3 people are employed at MARBLE.

MARBLE is based in San Diego, California.

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