MadeForMums Technology Stack

Alexa is a competitor intelligence and website analytics software that provides actionable SEO insights based on a sample of data from the web. Alexa enables users to view audience demographics, engagement, traffic trends, keyword research, traffic sources, and website comparisons.

Crazy Egg analyzes web visitor behavior using heat mapping technology to discover where people scroll and click on their website.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

New Relic One is an entity-centric observability platform that collects and contextualizes all operational data—from any source—and simplifies instrumentation, data ingestion, exploration, correlation, and machine learning-powered analysis to support observability for every organization.

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

ASP.net is an open source framework for building web applications and services with .NET and C#.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

jQuery UI is a curated set of user interface interactions, effects, widgets, and themes built on top of the jQuery JavaScript Library.

Nginx is a web server which can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Polyfill as-a-service detects and returns a JavaScript bundle of polyfills based on the current browser using the User-Agent.

Typekit is an online service which offers a subscription library of high-quality fonts. The fonts may be used directly on websites or synced via Adobe Creative Cloud to applications on the subscriber's computers.

AWS Elastic Load Balancer Elastic is an automatically distributes incoming application traffic across multiple targets, such as Amazon EC2 instances, containers, and IP addresses.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

New Relic provides real-time performance insights into software, infrastructure and customer experience so software-driven businesses can innovate faster. New Relic cuts through the complexity and risk associated with digital transformation.

Monitor the front-end performance and build of your website. Get continuous feedback on how your code affects a user’s web experience.

Tumblr, a microblogging platform, enables companies and users to post multimedia and other content to a short-form blog.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Mandrill is a scalable and affordable email infrastructure service, with all the marketing friendly analytics tools they come to expect from MailChimp.

Mimecast Email Continuity ensures continuity when primary email systems are offline, and customizable thresholds let administrators monitor inbound and outbound email.

SendGrid cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. SendGrid provides reliable email delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.

PowerReviews is a ratings and reviews management software. It helps more than 1,000 brands and retailers collect, display and syndicate customer ratings and reviews, and answer customer questions. Ratings, reviews and Q&A allow companies to reach customers at the moment of purchase and help to drive traffic, increase sales and create actionable.

UserReport is an online survey & feedback management platform with which enterprises can collect visitor data & gather ideas for website improvements easily.

Shopify is a commerce platform to help you build a secure and customizable ecommerce website for your brand.

Performance marketing soltuion.