MadeFirst Competitors

No compromise beauty. Crafted with sustainability at our core, every plastic-free Ethique bar reflects our commitment to ethical sourcing and sustainable practices. All while delivering stellar results. Our uniquely made, powerhouse formulas are backed by clinically proven results, rigorous testing, and over 50,000 five-star reviews. Packed with a dream team of potent ingredients and clean actives, to elevate your beauty routine while honouring our planet. Adhering to strict EU standards (the strictest standards in the world) and beyond. Our bars have a 93% smaller footprint than liquid haircare, while being plastic-free, housed in home-compostable packaging, built with transparent supply chains. Alongside our 2% charity donation, top B Corp status and 41M bottles saved to date. Transform your daily ritual into a force for good. 🌱

The Good Trade is a Los Angeles-based lifestyle media brand founded in Los Angeles in 2014. Our mission is to serve, nurture, and inspire our readers with meaningful content about the issues that matter for an intentional life. We provide over 100M readers with vetted shopping recommendations and editorials on sustainability, slow living, and self-care. Our website and award-winning daily newsletter of over 350,000 subscribers have been featured in Forbes, Fast Company, TechRadar, New York Magazine, and more as a beloved women’s media brand.

We provide the most sustainable versions of the products you use daily, sourcing from people and brands committed to making a positive environmental impact. Everything we sell can be reused, refilled, composted, or recycled. To learn more about our principles and see details, check out our website at www.packagefreeshop.com Follow us on Instagram and Facebook @packagefreeshop