We are building one of Europe's most ambitious technology companies. Our mission: to fight physical inactivity, one of the greatest public health challenges of the 21st century. Modern life has been designed to make us walk less and less. Elevators, cars, food delivery, remote work, endless screen time — everything pushes us toward inactivity. At Macadam, we are building the opposite. We reward the simplest, most natural and most accessible form of physical activity: walking. And it works. Macadam users increase their walking time by more than 30%. Today, more than 15 million people use Macadam, and the app consistently ranks among the most downloaded apps in France, Spain, Italy, Germany and the United Kingdom. From our headquarters in Barcelona, a team of 40 international talents is building a platform capable of positively impacting the lives of hundreds of millions of people. But we're just getting started. Our goal is clear: reach 100 million users within the next five years and become the world's leading platform for motivating people to be more physically active. We believe in products that change behavior. We believe in fast execution. We believe in bold ideas. We believe Europe can build global technology champions. If you want to work on a product used by millions of people, tackle a global challenge, and help build the next European tech success story, we'd love to hear from you. 🚀 We're hiring.
| Website | http://www.macadam.app |
| Revenue | $17.3 million |
| Employees | 47 (30 on RocketReach) |
| Founded | 2022 |
| Address | Avenida Diagonal, 472, PLANTA 6, PUERTA 4, Barcelona, Catalonia 08006, ES |
| Industry | Mobile Gaming Apps |
| Keywords | Social Networking Platform, Social Networking App, Online Social Interaction, Social App, Mobile Social App, Community App, Social Interaction Platform, Online Community Platform, Social Engagement App, User Interaction Platform, Social Media App, Online Social Network, Mobile Social Network, Social Connection App, Social Interaction Software, Online Social Platform, Mobile Community Platform |
| Competitors | Google, Canva, Figma, Miro, Mural, Stormboard, Conceptboard, LucidChart LLC, MindMeister, Coggle +34 more (view full list) |
Looking for a particular Macadam employee's phone or email?
The Macadam annual revenue was $17.3 million in 2026.
Benjamin Daudignac is the Co-founder and CEO of Macadam.
30 people are employed at Macadam.
Macadam is based in Barcelona, Catalonia.