Luxe Analytics Information

Luxe Analytics is a New Delhi–based luxury market intelligence and brand strategy firm founded by Dr. Sheetal Jain, dedicated to decoding the evolving landscape of affluent consumers in India and beyond. At the intersection of research, strategy, and cultural insight, we help luxury brands move beyond assumptions to truly understand what drives aspiration, influence, and consumption in emerging luxury markets. Our work is grounded in deep, evidence-based thinking, spanning 50+ proprietary studies on Indian affluent and HNI consumers. We translate complex consumer behaviour into actionable strategies that enable brands to build relevance, resonance, and long-term equity. What we do: • Luxury consumer research & insights • Brand strategy & positioning • Market entry & localisation strategy • Thought leadership & trend forecasting • Training & capability building for senior leaders & sales teams • Experience and journey design for luxury consumers We partner with global and Indian brands across hospitality, fashion, lifestyle, and retail to navigate this transformation ensuring they stay culturally relevant and strategically ahead. At Luxe Analytics, the focus is not just on tracking change in the luxury ecosystem, but on helping luxury and premium brands grow, adapt, and lead in India.