LUM.NET Internet Strategies | B2B SEO + Lead Generation Information

Internet strategies for search, sales and cloud infrastructure. Though not limited to it, we have a particular expertise in B2B marketing in the industrial equipment and heavy machinery industries. Internet Strategy is much more than a website. It is an exciting opportunity to expand the Internet's potential for your overall business strategy. Internet Strategy involves thoughtful planning to implement the Internet into your overall business. It is a roadmap of where you want your business to be and how to get there. The elements include a review of your business strategy, assessment of your web presence including website design, hosting, search engine optimization (SEO) and ongoing SEO and website maintenance. Once the new web leads start coming, you will need to keep them organized and the prospects engaged. Implementing a system of tools such as a customer relationship management system, or CRM, is critical to getting the ROI out of your internet strategy.