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Luis Martinez Location
San Luis Obispo, CA, US
Luis Martinez Work
VP, Customer Data Platform Owner | Demand Generation and Performance Marketing @ (February 2026 - Present)
Vice President | Sr Specialist, Demand Generation and Performance Marketing @ (January 2022 - February 2026)
AVP Business Analyst, Digital Marketing @ (January 2020 - January 2022)
Interactive and Digital Marketing Representative @ (January 2017 - January 2020)
A.V.P., Digital Marketing Manager @ (January 2016 - January 2017)
A.V.P. Web and Graphic Design @ (January 2015 - January 2016)
Web and Graphics Design Marketing Officer @ (January 2012 - January 2015)
Marketing Director @ (January 2010 - January 2012)
Creative Retouching Director and Account Manager @ (January 2005 - January 2010)
Enrollment Manager @ Westwood College (January 2005 - January 2005)
Luis Martinez Education
Western Governors University
Master of Business Administration
Western Governors University
Master of Science - MS (Data Analytics)
Westwood College-Anaheim
BS (E-Business Management)
Westwood College-Anaheim
AS (Computer Networking)
Luis Martinez Skills
Marketing Strategy
Marketing Analytics
Advertising
Creative Direction
Print Production Process
Production Budgeting
Supplier Negotiation
Web Project Management
Social Media
Project Management
New Business Development
Art Direction
Marketing
Strategy
Catalogs
Product Development
Graphics
Web Design
Management
Graphic Design
E-commerce
Customer Service
CRM
Banking
Marketing Communications
Social Media Marketing
Leadership
Email Marketing
Sales
Strategic Planning
Online Marketing
Public Relations
Digital Marketing
Facebook
Social Networking
Brand Development
Direct Marketing
E Commerce
Public Speaking
Salesforce.com
Improving Productivity
Microsoft PowerPoint
Studying Trends and Best Practices
Data Analysis
Linkedin Marketing
Google Adwords
Lead Generation
Adobe Experience Manager
Increasing Sales
Marketing Automation
Microsoft Office
Leadership Collaboration
Microsoft Excel
Search Engine Marketing
Product Management
Adobe Analytics
Adobe Marketing Cloud
Executing Marketing Strategies
Google Analytics
Driving Brand Awareness
Managing Website Projects
ExactTarget
Planning Marketing Strategies
Analytics
Search Engine Optimization
Acquiring New Customers
Silverpop Engage
Spanish
Luis Martinez Summary
Luis Martinez, based in San Luis Obispo, CA, US, is currently a VP, Customer Data Platform Owner | Demand Generation and Performance Marketing at Northern Trust. Luis Martinez brings experience from previous roles at Northern Trust, Zions Bancorporation, California Bank & Trust and Bank of the Sierra. Luis Martinez holds a Master of Business Administration @ Western Governors University. With a robust skill set that includes Marketing Strategy, Marketing Analytics, Advertising, Creative Direction, Print Production Process and more. Luis Martinez has 1 emails and 3 mobile phone numbers on RocketReach.
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