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Luis Herrera Location
Mexico City, CDMX, MX
Luis Herrera Work
2012 -now Category Manager @
2010 -2012 Account Executive @ Nielsen
2007 -2010 Account Executive @ PSM
Luis Herrera Education
Universidad Nacional Autónoma de México
Bachelor of Business Administration (BBA) (Marketing)
2000-2005
Luis Herrera Skills
Customer Insight
Marketing Strategy
Nielsen
Shopper Marketing
Marketing Research
Market Research
New Business Development
Competitive Analysis
Segmentation
Sales Management
FMCG
Market Analysis
Retail Category Management
Información sobre el consumidor
Estudios de mercado
Marketing orientado al cliente
Estrategia de mercadotecnia
Retail Category
Luis Herrera Summary
Luis Herrera, based in Mexico City, CDMX, MX, is currently a Category Manager at Conservas La Costena, S.A. de C.V.. Luis Herrera brings experience from previous roles at Nielsen and PSM. Luis Herrera holds a 2000 - 2005 Bachelor of Business Administration (BBA) in Marketing @ Universidad Nacional Autónoma de México. With a robust skill set that includes Customer Insight, Marketing Strategy, Nielsen, Shopper Marketing, Marketing Research and more. Luis Herrera has 1 emails on RocketReach.
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