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Lucia He Location
China
Lucia He Work
2013 -now Vice President, Head of Investment Department @
2009 -2012 Associate Marketing Director @
2004 -2008 Brand Manager @
2001 -2004 Assisstant Brand Manager @
2000 -2001 Business Analyst, Consultant @
Lucia He Education
Peking University
Bachelor (International Finance)
1996-2000
Lucia He Skills
Consumer Insights
Marketing Strategy
Digital Marketing
Category Management
Strategy Development
Marketing Research
Go-to-market Strategy
Business Strategy
Trade Marketing
Business Planning
Strategic Planning
Segmentation
Portfolio Management
Market Research
Advertising
Pricing Strategy
Integrated Marketing
E-commerce
FMCG
Marketing Communications
Coaching
Brand Equity
Brand Architecture
E Commerce
PowerPoint
Sales
Business Development
Marketing
Go To Market Strategy
Lucia He Summary
Lucia He, based in China, is currently a Vice President, Head of Investment Department at BlueFocus Communication Group. Lucia He brings experience from previous roles at Procter & Gamble and A.T. Kearney. Lucia He holds a 1996 - 2000 Bachelor in International Finance @ Peking University. With a robust skill set that includes Consumer Insights, Marketing Strategy, Digital Marketing, Category Management, Strategy Development and more. Lucia He has 1 emails on RocketReach.
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