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Lua Euell Location
New York, NY, US
Lua Euell Work
2024 -now Vice President, Data and Platform Strategy @
2021 -2024 Director, Data and Platform Strategy @
2021 -2021 Director, Digital Media @
2019 -2020 Director, Programmatic @
2018 -2019 Sr. Manager, Media Services | Merkle @
2017 -2018 Manager, Programmatic @
2016 -2017 Account Manager, Senior Accounts @
2011 -2013 Sr. Business Development Manager, Yahoo! @
2010 -2011 Business Development Manager @
Lua Euell Education
Vanderbilt University - Owen Graduate School of Management
MBA (Strategy and Marketing)
2008-2010
Baruch College
Lua Euell Skills
Retail
Customer Data Integration
Data Management
SSP
Artificial Intelligence (AI)
Cookies
Media Planning
Programmatic Advertising
Programmatic Media Buying
Ad Networks
Demand Side Platform
Audience Segmentation
Target Audience
Clean Rooms
Social Media Advertising
Platform as a Service (PAAS)
Google Ads
Social Media
Digital Media
Display Advertising
Data Analysis
Online Advertising
Online Marketing
Search Advertising
Marketing Strategy
Strategic Partnerships
Mobile Advertising
Digital Marketing
Mobile Marketing
Start-ups
Mobile Devices
Competitive Analysis
Business Strategy
Product Management
Entrepreneurship
Business Development
Market Research
Advertising
E-commerce
Strategy
Start Ups
Microsoft Office
E Commerce
Project Management
Customer Service
Lua Euell Summary
Lua Euell, based in New York, NY, US, is currently a Vice President, Data and Platform Strategy at Publicis Groupe. Lua Euell brings experience from previous roles at Publicis Groupe, GroupM and Dentsu Aegis Network. Lua Euell holds a 2008 - 2010 MBA in Strategy and Marketing @ Vanderbilt University - Owen Graduate School of Management. With a robust skill set that includes Retail, Customer Data Integration, Data Management, SSP, Artificial Intelligence (AI) and more. Lua Euell has 6 emails and 2 mobile phone numbers on RocketReach.
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