Loyalty Science Lab Information

Loyalty Science Lab is a loyalty think tank housed in the Strome College of Business at Old Dominion University. Led by Dr. Yuping Liu-Thompkins, the Lab's mission is to create and promote cutting-edge scientific research on brand and customer loyalty. Through collaborative efforts between marketing practitioners and academic researchers from multiple disciplines and multiple industries, the Loyalty Science Lab identifies high-priority loyalty-related issues, engages in deep, evidence-based scientific research on these issues, and disseminates the insight to benefit loyalty research and practice. Please "+ Follow" the Loyalty Science Lab page to receive cutting-edge loyalty research insights in your LinkedIn feed. Contact us at: Email: loyaltysciencelab@odu.edu Phone: (757) 683-6551 #loyaltymarketing #customerloyalty #brandloyalty #loyaltyscience