Lorraine Email
Group Marketing Director - Strategy, Insights and Innovation (Food) @ Yeo Hiap Seng (Yeo’s)
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Lorraine Location
- Selangor, Malaysia
Lorraine Work
- 2023 -now Group Marketing Director - Strategy, Insights and Innovation (Food) @
- 2021 -2023 Marketing Asia Pacific (APAC) - Consultant @
- 2007 -2021 Wellness Beverages Brand Lead (Asian Drinks, Tea, Juice,Energy),100PLUS Isotonic, RTD and Barista Milk @
- 2001 -2007 Global and Local Brand Management - Home Care, Air Care, Household Insecticides @
- 2002 -2004 Flying Start Program - Secondment to Spain @
Lorraine Education
- Universiti Putra Malaysia
Lorraine Skills
- Microsoft Excel
- Market Planning
- Brand Management
- Shopper Marketing
- Strategy
- Competitive Analysis
- Marketing
- Product Development
- Customer Insight
- Marketing Research
- Marketing Management
- Strategic Planning
- Brand Architecture
- Integrated Marketing
- Marketing Strategy
- Market Research
- Social Media
- Leadership
- Cross Functional Team Leadership
- Project Management
- Process Improvement
- FMCG
- Product Innovation
- Brand Equity
Lorraine Summary
- Lorraine, based in Selangor, Malaysia, is currently a Group Marketing Director - Strategy, Insights and Innovation (Food) at Yeo Hiap Seng (Yeo’s). Lorraine brings experience from previous roles at Eurofragance SLU, F & N Beverages Marketing and Sara Lee. Lorraine holds a Universiti Putra Malaysia. With a robust skill set that includes Microsoft Excel, Market Planning, Brand Management, Shopper Marketing, Strategy and more. Lorraine has 2 emails on RocketReach.
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