2014 -
2016 Adjunct Professor, Kogod School of Business @ American University
2001 -
2015 Founder and Chief Strategist @
1999 -
2001 Internet Strategist @ AppNet/Commerce One
1995 -
1999 Associate Creative Director @
1985 -
1999 Copywriter and Associate Creative Director @
Liz Murphy Education
Dickinson College
BA (English Literature, French, Art History)
1974
-
1978
Liz Murphy Skills
Direct Marketing
Media Buying
Landing Page
Web Marketing
Public Speaking
Digital Strategy
Teaching
Integrated Marketing Strategy
Web Analytics
Integrated Marketing
Fundraising
SEO
Strategy
Usability
Online Advertising
Marketing
Google Analytics
Conversion Optimization
Direct Mail
SEM
Search
Email Marketing
Landing Page Optimization
Research
Marketing Strategy
Copywriting
Curriculum Development
Presentation Skills
Online Marketing
Content Strategy
Search Engine Optimization Seo
Social Media Marketing
Classroom Instruction
PPC
Search Engine Optimization
Liz Murphy Summary
Liz Murphy, based in Arlington, VA, US, is currently a EVP, Digital Fundraising at Allegiance Group. Liz Murphy brings experience from previous roles at Beaconfire RED, American University, RedEngine Digital and AppNet/Commerce One. Liz Murphy holds a 1974 - 1978 BA in English Literature, French, Art History @ Dickinson College. With a robust skill set that includes Direct Marketing, Media Buying, Landing Page, Web Marketing, Public Speaking and more. Liz Murphy has 1 emails and 2 mobile phone numbers on RocketReach.
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