2020 -
2023 Vice President, Integrated Media and Brand Partnerships @
2018 -
2020 Head of US Integrated Media, Digital and Growth Audience Marketing @
2017 -
2018 U.S. Integrated Marketing and Media Lead @
2015 -
2016 Digital Marketing and Social Media Lead @
2013 -
2015 Small Vehicle Portfolio Brand Marketing Manager - North America @
2010 -
2013 MBA Marketing Leadership Program @
1999 -
2010 Vehicle Development Engineer @
Lisa Schoder Education
University of Michigan - Stephen M. Ross School of Business 2007
-
2009
University of Michigan 2000
-
2002
Michigan State University 1995
-
1999
Lisa Schoder Skills
Program Management
Voice of the Customer
Brand Management
Change Management
Team Leadership
Consumer Behaviour
Automotive
Product Development
Cross-functional Team Leadership
Vehicles
Six Sigma
Competitive Analysis
Product Launch
Product Planning
Product Marketing
Product Management
Engineering Management
Marketing Strategy
Analytics
Strategic Planning
Brand Development
Marketing
Leadership
Strategy
Social Media Marketing
Microsoft Excel
Cross Functional Team Leadership
Project Management
Microsoft Office
Customer Service
Java
SQL
Engineering
Management
Lisa Schoder Summary
Lisa Schoder, based in Texas, United States, is currently a Vice President, Integrated Marketing at JCPenney. Lisa Schoder brings experience from previous roles at Camco, Macy's, Lowe's Companies, Inc. and Ford Motor Company. Lisa Schoder holds a 2007 - 2009 University of Michigan - Stephen M. Ross School of Business. With a robust skill set that includes Program Management, Voice of the Customer, Brand Management, Change Management, Team Leadership and more. Lisa Schoder has 2 emails and 3 mobile phone numbers on RocketReach.
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