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Lisa McLafferty Location
Kirkland, WA, US
Lisa McLafferty Work
2023 -now Chief Marketing Officer @
2020 -2021 Global Marketing Director @
2018 -2019 Senior Vice President Global Marketing and Product Management @
2018 -2018 Senior Vice President, Global Product Management and Brand @
2013 -2018 Chief Marketing Officer @
2009 -2013 Chief Marketing Officer @
2007 -2009 General Manager, Consumer Marketing, Bing and MSN @
2005 -2007 Vice President, Marketing and Sales @
2004 -2005 Vice President Web Channel Development and Online Marketing @
2000 -2004 Director, Marketing @
1996 -2000 Senior Marketing Director @ At&t
Lisa McLafferty Education
Northwestern University
Master of Business Administration (Marketing)
1998-2000
Fairleigh Dickinson University
Bachelor of Science (Marketing)
1992-1996
Lisa McLafferty Skills
E-commerce
Online Marketing
Strategy
SEM
Start-ups
Email Marketing
CRM
Product Management
Brand Development
Marketing
Customer Acquisition
Analytics
Segmentation
Marketing Strategy
Database Marketing
Multi-channel Marketing
Social Media Marketing
Online Advertising
Strategic Planning
Digital Marketing
Digital Strategy
Advertising
Branding & Identity
Startup Marketing
Merchandising
Product Development
Product Design
Supply Chain
Customer Experience
Financial Analysis
Display Advertising
Retail Marketing
Integrated Marketing
Leadership
Digital Media
Social Media
Strategic Partnerships
Management
Brand Management
Product Marketing
Web Analytics
Competitive Analysis
Go-to-market Strategy
Start Ups
Web Hosting
E Commerce
Branding and Identity
Dedicated Servers
Go to Market Strategy
Cloud Hosting
Reseller Hosting
Multi Channel Marketing
Digital Transformation
Mobile Marketing
Business Development
Market Research
Communication
Customer Segmentation Strategy
Growth Hacking
Google Analytics
Paid Media
Lisa McLafferty Summary
Lisa McLafferty, based in Kirkland, WA, US, is currently a Chief Marketing Officer at JKBX (Jukebox). Lisa McLafferty brings experience from previous roles at Amazon, Zoosk Inc. and Peak6 Investments. Lisa McLafferty holds a 1998 - 2000 Master of Business Administration in Marketing @ Northwestern University. With a robust skill set that includes E-commerce, Online Marketing, Strategy, SEM, Start-ups and more. Lisa McLafferty has 1 emails and 4 mobile phone numbers on RocketReach.
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