Assistant Director, Executive Education, Faculty of Business and Economics @ The University of Hong Kong (July 2020 - October 2021)
Associate Director, Market Development (Key Account Management), Greater China @ (December 2015 - April 2020)
Marketing Manager, North Asia @ (June 2013 - December 2015)
Management Associate (Program for Management Development PMD) @ (July 2012 - May 2013)
Marketing and Operations Analyst @ (June 2011 - August 2011)
Channel Marketing Manager @ (August 2007 - August 2010)
Lili Chen Education
The University of Hong Kong
Advanced Certificate in Psychology
2020-2021
China Europe International Business School (CEIBS)
Executive Education
2017-2017
HKUST Business School
Full-time MBA
Northwestern University - Kellogg School of Management
MBA (Exchange program)
Lili Chen Skills
P&L Management
Learning Management
Retail Marketing
Stakeholder Engagement
Sales Processes
Channel Strategy
Go-to-Market Strategy
Strategic Thinking
Multi-Channel Marketing
Team Leadership
B2B Marketing Strategy
Project Management
Learning & Development Solutions
Brand Awareness
Social Media Marketing
Presentations
Business Development
Marketing Strategy
Marketing Communications
Corporate Communications
Marketing
Standard operations procedure
Public Speaking
Event Management
Project Implementation
Chain store operations management
Business Strategy
Marketing Operations
Channel Relationship Management
Education roadshows
Strategic Partnerships
Sales Management
Account Management
Business Relationship Management
Key Account Development
Higher Education
School admissions and marketing
Consultative Selling
consultative sales
Media Solutions
Digital solutions
Global tours
Global Recruitment Tours
Global Admissions Tours
Wine Tasting
Wine and food pairing
Lili Chen Summary
Lili Chen, based in Hong Kong, is currently a Director, HKUST DBA (Doctor of Business Administration) Program at HKUST Business School. Lili Chen brings experience from previous roles at Growthspace, International Coaching Federation, The University of Hong Kong and Graduate Management Admission Council™ (GMAC™). Lili Chen holds a 2020 - 2021 Advanced Certificate in Psychology @ The University of Hong Kong. With a robust skill set that includes P&L Management, Learning Management, Retail Marketing, Stakeholder Engagement, Sales Processes and more. Lili Chen has 1 emails on RocketReach.
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