lexend.com Information

Founded in 2000, LEXEND came about from a desire to make reading easier for everyone. As an Educational Therapist, Bonnie Shaver-Troup, EdD, observed that reading issues masked the individual's true capability and intelligence. She theorized that these issues were a sensitivity to typographical factors and began manipulating multiple text factors to find a match between text format and an individual's optimized visual processing capabilities. After careful research and years of testing a LEXEND beta font, Bonnie was able to determine that while traditional approaches to reading issues focused on cognitive-based solutions, perception-based solutions were faster and more efficient in helping improve reading performance and cognition. After meeting Thomas Jockin in 2017 - typeface designer and founder of TypeThursday - they combined forces to design an online variable-font solution that would ultimately give the reader complete control over their own reading experience and improve retention and comprehension. What began as a seed in the home office of an educational therapist has become a world-class reading solution available to English-language readers across the world. Download Lexend for free - and start changing the way the world reads today. Enter your name & email below to get a download link, a few awesome tips on how best to utilize this incredible resource, and heads-up when new versions of Lexend are improved and updated.