2016 -2018 Senior Vice President, Marketing Strategy and Advertising @
2014 -2016 Vice President, Studio Partnerships @
2012 -2014 Vice President, Theatre Marketing and Consumer Insights @
2010 -2012 Vice President, Marketing Planning @
2010 -2010 Director of Client Services @
2008 -2010 Publisher and Executive Editor @ Enhance Publications
2006 -2009 Senior Marketing Product Manager @
2005 -2006 Growth Leader, Hallmark Subsidiaries @
2001 -2005 Marketing Operations Director @
2000 -2001 Terms Negotiator, Sales Finance @
Letha Steffey Education
Webster University
Master of Business Administration (Finance)
2001-2003
William Jewell College
Bachelor of Science (Management, Finance)
1987-1991
Harlaxton College 1989-1990
Letha Steffey Skills
Product Marketing
Strategic Partnerships
Cross Functional Team
Brand Development
Market Planning
Business Development
Market Research
Negotiation
Competitive Analysis
Advertising
Strategy
Relationship Building
Customer Insight
Marketing
Cross Functional Team Leadership
Segmentation
Budgets
Analysis
Marketing Communications
Marketing Strategy
Brand Management
CRM
Marketing Research
Letha Steffey Summary
Letha Steffey, based in Kansas City, MO, US, is currently a CMO at PANAY FILMS, INC.. Letha Steffey brings experience from previous roles at Panay Films, Fathom Events, Consultant and Edelman Financial Engines. Letha Steffey holds a 2001 - 2003 Master of Business Administration in Finance @ Webster University. With a robust skill set that includes Product Marketing, Strategic Partnerships, Cross Functional Team, Brand Development, Market Planning and more. Letha Steffey has 2 emails and 1 mobile phone numbers on RocketReach.
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