Director of Media and Digital @ (June 2022 - May 2025)
Senior Manager, Digital and Media @ (October 2021 - June 2022)
Media Director, Performance Marketing @ (August 2020 - October 2021)
Marketing Specialist (October 2017 - January 2021)
Teaching Assistant @ (September 2019 - July 2020)
MBA Brand Management Intern @ (June 2019 - August 2019)
Media Supervisor @ (October 2015 - July 2017)
Media Strategist @ (July 2013 - October 2015)
Junior Media Strategist @ (January 2012 - July 2013)
Assistant Media Negotiator @ (November 2010 - January 2012)
Salesperson @ (September 2007 - November 2010)
Marketing Intern for the NCAA Division I Men's Soccer Team @ (January 2009 - June 2010)
Undergraduate Student Research Assistant for the Social Science Survey Center @ (March 2009 - March 2010)
E-Newsletter Intern @ (March 2009 - June 2009)
Administrative Assistant @ (June 2004 - September 2005)
Lesley Watson Education
University of California, Davis - Graduate School of Management
Master of Business Administration
2018-2020
Institute of Advanced Advertising Studies 2015-2015
UC Santa Barbara
Bachelor's degree
2006-2010
Lesley Watson Skills
Advertising
Social Media
Media Planning
Marketing
Media Relations
Media Buying
Digital Media
Research
Marketing Strategy
Integrated Marketing
Market Research
Copywriting
Strategic Planning
Digital Marketing
Social Media Marketing
Digital Strategy
Social Networking
Facebook Marketing
Display Advertising
Mobile Marketing
Search Engine Marketing (SEM)
E-commerce
Analytical Skills
Strategy
Microsoft Office
Excel
Facebook
Google Ads
Google Analytics
Client Relations
Presentations
Communication
Negotiation
Client Services
Cross-functional Team Leadership
Leadership
Marketing Communications
Media Strategy
Consumer Research
IRI data
Google Tag Manager
Marketing Analytics
Performance Marketing
Growth Marketing
Business-to-Business (B2B)
Brand Awareness
Analytic Problem Solving
Cross-Channel Marketing
Managerial Finance
Oral Communication
Quantitative Data
Team Management
PowerPoint
Data Entry
Blogging
Mac
Online Advertising
Microsoft Excel
Customer Service
Public Relations
Lesley Watson Summary
Lesley Watson, based in California, United States, is currently a Senior Associate Product Marketer at AAA Mountain West Group. Lesley Watson brings experience from previous roles at The Save Mart Companies, Edelman Data & Intelligence (DxI) and Self Employed. Lesley Watson holds a 2018 - 2020 Master of Business Administration @ University of California, Davis - Graduate School of Management. With a robust skill set that includes Advertising, Social Media, Media Planning, Marketing, Media Relations and more. Lesley Watson has 2 emails and 1 mobile phone numbers on RocketReach.
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