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Laura Grey Location
United States
Laura Grey Work
Senior Director, Marketing Operations and Digital Transformation at the Outreach Hub @ (March 2024 - Present)
Business Owner and Principal Consultant @ Banning Street Marketing, LLC (March 2016 - March 2024)
Senior Director, Global Marketing and Sales Operations @ (February 2022 - July 2023)
Marketing Director, Digital Media @ (May 2021 - February 2022)
Senior Director, Marketing @ (July 2019 - May 2021)
Director, Digital Marketing and Analytics @ (January 2017 - June 2019)
Chief Marketing Officer-Marketing and Sales Operations @ (August 2014 - February 2016)
Senior Manager-Shared Services, Marketing Analytics @ American Automobile Association (AAA) (October 2009 - August 2014)
Director, Internal Brand Management @ (January 2006 - July 2008)
AVP and Director of Marketing Services, Southwest Student Services Corporation @ (November 2004 - January 2006)
Director of Marketing @ (June 2003 - November 2004)
Brand Support Manager, Direct and Database Marketing Group @ (July 1998 - May 2003)
Laura Grey Education
Roosevelt University
MS (Integrated Marketing Communications)
1995-1998
Marquette University
BA (Communications and Rhetorical Studies)
1988-1991
Laura Grey Skills
Marketing Operations
Customer Segmentation Strategy
Media Strategy
Customer Journeys
Search Engine Optimization (SEO)
HubSpot
Google Analytics
Business-to-Business (B2B)
Sales Enablement
Integrated Multi-Channel Marketing
Strategy
Digital Transformation
Analytical Skills
Cross-functional Team Leadership
Paid Media Strategy
Marketing Technology
Data-driven Marketing
Branding & Identity
Business Insights
B2B Marketing
Marketing
B2B Software
Lead Qualification
Sales Promotion
Business Strategy
Project Management
Leadership
Process Transformation
Marketing Campaign Management
Campaign Execution
Business Analysis
Go-to-Market Strategy
Salesforce Marketing Cloud
Direct Marketing
Brand Awareness
Email Marketing
Marketo
Customer Relationship Management (CRM)
Demand Generation
Digital Marketing
Customer Acquisition
Multi-Channel Marketing
Social Media
Integrated Marketing
Marketing Communications
Product Marketing
Marketing Strategy
Analytics
Brand Management
Advertising
Lead Generation
Strategic Planning
Team Management
Database Marketing
Marketing Automation
CRM Databases
Customer Relationship Management Crm
Marketing Management
Information Technology
Public Speaking
Shared Services
Client Service Oriented
Account Management
Surveys And Statistical Analysis
Consumer Package Goods
Client Services
Higher Education
Association Management
Financial Services
Customer Insight
Program Management
New Business Development
Microsoft Excel
Cross Functional Team Leadership
Product Management
Direct Response
Business Intelligence
Social Media Marketing
Management
B2C marketing
Customer Relationship Management
Laura Grey Summary
Laura Grey, based in United States, is currently a Senior Director, Marketing Operations and Digital Transformation at the Outreach Hub at ASU Enterprise Partners. Laura Grey brings experience from previous roles at Banning Street Marketing, LLC, InEight and Valley of the Sun United Way. Laura Grey holds a 1995 - 1998 MS in Integrated Marketing Communications @ Roosevelt University. With a robust skill set that includes Marketing Operations, Customer Segmentation Strategy, Media Strategy, Customer Journeys, Search Engine Optimization (SEO) and more. Laura Grey has 1 emails and 1 mobile phone numbers on RocketReach.
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