Laura Ericksen Email & Phone Number
VP, Brand Strategy and Client Partnerships @ 77 Ventures Creative
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Laura Ericksen Location
- Miami, FL, US
Laura Ericksen Work
- VP, Brand Strategy and Client Partnerships @ (June 2022 - Present)
- Account Director, Global Brand Lead @ (September 2017 - May 2022)
- Director of Brand | Chief Transformation Officer @ Helvetia Leather (November 2008 - March 2016)
- Freelance, Account Director @ (May 2011 - July 2011)
- Account Director @ (September 2006 - October 2008)
- Account Director @ (September 2000 - April 2005)
Laura Ericksen Education
- University of Illinois Urbana-Champaign
Bachelor of Science (B.S.) (Advertising / Communications)
Laura Ericksen Skills
- Vendor Contracts
- Event Management
- Build Strong Relationships
- Campaign Effectiveness
- Writing
- Budget Management
- Lead Generation
- Brand Storytelling
- Marketing Analytics
- Marketing Operations
- Performance Metrics
- Brand Awareness
- Leadership
- Digital Channels
- Brand Strategy
- Marketing Strategy
- Content Marketing
- P&L Management
- Digital Marketing
- B2B Marketing
- Customer Insight
- Customer Relationship Management (CRM)
- Strategic Communications
- Go-to-market Strategy
- Online Advertising
- Creative Strategy
- Brand Architecture
- Digital Strategy
- Brand Development
- Media Relations
- Market Research
- Advertising
- Content Strategy
- Integrated Marketing
- Branding
- Project Management
- Account Management
- Entrepreneurship
- Social Media Marketing
- Strategic Consulting
- Social Media
- Marketing
- Strategic Partnerships
- Storytelling
- Team Leadership
- Problem Solving
- Executive Management
- Strategic Thinking
- Management
- Product Strategy
- Experiential Events
- Performance Marketing
- Brand Marketing
- Data-Driven Marketing
- Partnership Marketing
- Sponsorship Marketing
- Omni-Channel Marketing
- Consumer Research
- Brand Positioning Strategies
- Creative Direction
- Creative Development
- Marketing Communications
- Digital Media
- Sponsorship
- AI-Powered Content Creation
- AR/VR
- Adobe Acrobat Professional
- Adobe Experience Manager (AEM)
- Adobe Workfront
- Asana
- Campaign Budgets
- Client Partnership
- Client Relations
- Client Services
- Coaching & Mentoring
- Corporate Communications
- Creative Operations
- Cross-functional Team Leadership
- Executive Leadership
- Figma (Software)
- Financial Negotiations
- Google Marketing Platform
- Google Suite
- High Performance Teams
- Notion Productivity Software
- Operational Leadership
- Operations Management
- Predictive Analytics
- Production Forecasting
- Project Planning
- Quantitative Research
- Sales Enablement
- Scaling AI-Powered Efficiencies
- Sponsorship Management
- Vendor Management
- Web Development
- frame.io
- monday.com
- scalable creative systems
- B2B Sales
- Retail Integration
- Sales
- Leadership And Mentoring
- Local Market Engagement
- Online Strategy
- Strategic Planning
- New Business Development
- JavaScript
- Contract Negotiation
- Inbound Marketing
- Customer Acquistion And Retention
- Grassroots Marketing
- Integrated Marketing Communications Planning
- Brand Naming
Laura Ericksen Summary
- Laura Ericksen, based in Miami, FL, US, is currently a VP, Brand Strategy and Client Partnerships at 77 Ventures Creative. Laura Ericksen brings experience from previous roles at INVNT®, Helvetia Leather, Marcel Worldwide and Crispin Porter + Bogusky. Laura Ericksen holds a Bachelor of Science (B.S.) in Advertising / Communications @ University of Illinois Urbana-Champaign. With a robust skill set that includes Vendor Contracts, Event Management, Build Strong Relationships, Campaign Effectiveness, Writing and more. Laura Ericksen has 2 emails and 1 mobile phone numbers on RocketReach.
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