Larry Jacobs Email & Phone Number
VP Marketing (US Cross Border, Caribbean Banking, Client Engagement, Marketing Enablement) @ RBC
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Larry Jacobs Location
- Toronto, ON, CA
Larry Jacobs Work
- 2025 -now VP Marketing (US Cross Border, Caribbean Banking, Client Engagement, Marketing Enablement) @
- 2022 -2025 VP Marketing (Credit Cards, Insurance and Commercial Banking) @
- 2021 -2022 VP Marketing (Credit Cards, Loyalty and Insurance) @
- 2017 -2021 VP Marketing (Lending, Cross Border, Caribbean, Ventures, Newcomer and Cultural Markets) @
- 2015 -2017 Head of Marketing, Banking and Lending @
- 2011 -2015 Head of Marketing, Personal Financing Products @
- 2010 -2011 Head of Sales and Marketing, Macquarie Financial @
- 2008 -2010 Head of Marketing, Banking and Fiancial Services @
- 2006 -2008 Senior Associate Director - Marketing (TV, Internet and Home Phone) @
- 2003 -2006 Senior Associate Director - Consumer Services Development @
- 2001 -2003 Associate Director - SMB Marketing @
- 2000 -2001 eBusiness Strategy @
- 1995 -1999 Senior Account Executive @ Edge Interactive Marketing
Larry Jacobs Education
- The University of British Columbia
MBA (Strategy, IT)
1998-2001 - University of Melbourne - Melbourne Business School
MBA (Marketing, Strategy)
2000-2001 - McGill University
BComm (Marketing, International Business)
1990-1994
Larry Jacobs Skills
- Search Engine Marketing (SEM)
- Presentations
- Growth Strategies
- Marketing Budget Management
- Demand Generation
- Team Leadership
- Integrated Marketing
- Advertising
- Online Advertising
- Analytical Skills
- Mergers
- Telecommunications
- Negotiation
- Business Development
- New Business Development
- Financial Services
- Marketing Strategy
- Product Management
- Product Development
- Strategic Planning
- Marketing Communications
- Mergers & Acquisitions
- Change Management
- Marketing
- Marketing Research
- Leadership
- Account Management
- Business Analysis
- Business Strategy
- Competitive Analysis
- Strategy
- CRM
- Product Marketing
- Cross-functional Team Leadership
- Analytics
- Strategic Partnerships
- Direct Marketing
- Market Research
- Marketing Management
- Segmentation
- Start-ups
- Customer Experience
- Customer Relationship Management (CRM)
- Public Speaking
- Mergers and Acquisitions
- Microsoft Word
- Start Ups
- Cross Functional Team
- Banking
- Services
- Cross Functional Team Leadership
- Customer Relationship Management Crm
- Development
- See 17+see Less
- Consumer Services
- Customer Relationship Management
Larry Jacobs Summary
- Larry Jacobs, based in Toronto, ON, CA, is currently a VP Marketing (US Cross Border, Caribbean Banking, Client Engagement, Marketing Enablement) at RBC. Larry Jacobs brings experience from previous roles at RBC. Larry Jacobs holds a 1998 - 2001 MBA in Strategy, IT @ The University of British Columbia. With a robust skill set that includes Search Engine Marketing (SEM), Presentations, Growth Strategies, Marketing Budget Management, Demand Generation and more. Larry Jacobs has 2 emails and 1 mobile phone numbers on RocketReach.
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