Larry Jacobs Email & Phone Number
VP Marketing (US Cross Border, Caribbean Banking, Client Engagement, Marketing Enablement) @ RBC
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Larry Jacobs Location
- Toronto, ON, CA
Larry Jacobs Work
- VP Marketing (US Cross Border, Caribbean Banking, Client Engagement, Marketing Enablement) @ (April 2025 - Present)
- VP Marketing (Credit Cards, Insurance and Commercial Banking) @ (June 2022 - May 2025)
- VP Marketing (Credit Cards, Loyalty and Insurance) @ (September 2021 - September 2022)
- VP Marketing (Lending, Cross Border, Caribbean, Ventures, Newcomer and Cultural Markets) @ (June 2017 - September 2021)
- Head of Marketing, Banking and Lending @ (July 2015 - June 2017)
- Head of Marketing, Personal Financing Products @ (October 2011 - July 2015)
- Head of Sales and Marketing, Macquarie Financial @ (November 2010 - June 2011)
- Head of Marketing, Banking and Fiancial Services @ (September 2008 - November 2010)
- Senior Associate Director - Marketing (TV, Internet and Home Phone) @ (January 2006 - January 2008)
- Senior Associate Director - Consumer Services Development @ (January 2003 - January 2006)
- Associate Director - SMB Marketing @ (January 2001 - January 2003)
- eBusiness Strategy @ (January 2000 - January 2001)
- Senior Account Executive @ Edge Interactive Marketing (January 1995 - January 1999)
Larry Jacobs Education
- The University of British Columbia
MBA (Strategy, IT)
1998-2001 - Melbourne Business School
MBA (Marketing, Strategy)
2000-2001 - McGill University
BComm (Marketing, International Business)
1990-1994
Larry Jacobs Skills
- Search Engine Marketing (SEM)
- Presentations
- Growth Strategies
- Marketing Budget Management
- Demand Generation
- Team Leadership
- Integrated Marketing
- Advertising
- Online Advertising
- Analytical Skills
- Mergers
- Telecommunications
- Negotiation
- Business Development
- New Business Development
- Financial Services
- Marketing Strategy
- Product Management
- Product Development
- Strategic Planning
- Marketing Communications
- Mergers & Acquisitions
- Change Management
- Marketing
- Marketing Research
- Leadership
- Account Management
- Business Analysis
- Business Strategy
- Competitive Analysis
- Strategy
- CRM
- Product Marketing
- Cross-functional Team Leadership
- Analytics
- Strategic Partnerships
- Direct Marketing
- Market Research
- Marketing Management
- Segmentation
- Start-ups
- Customer Experience
- Customer Relationship Management (CRM)
- Business Acumen
- Digital Marketing
- Presentation Skills
- Strategic Leadership
- Strategic Thinking
- Talent Management
- Public Speaking
- Mergers and Acquisitions
- Microsoft Word
- Start Ups
- Cross Functional Team
- Banking
- Services
- Cross Functional Team Leadership
- Customer Relationship Management Crm
- Development
- See 17+see Less
- Consumer Services
- Customer Relationship Management
Larry Jacobs Summary
- Larry Jacobs, based in Toronto, ON, CA, is currently a VP Marketing (US Cross Border, Caribbean Banking, Client Engagement, Marketing Enablement) at RBC. Larry Jacobs brings experience from previous roles at RBC. Larry Jacobs holds a 1998 - 2001 MBA in Strategy, IT @ The University of British Columbia. With a robust skill set that includes Search Engine Marketing (SEM), Presentations, Growth Strategies, Marketing Budget Management, Demand Generation and more. Larry Jacobs has 3 emails and 3 mobile phone numbers on RocketReach.
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