Lapdog Partners Information

Lapdog Partners was formed from the strong belief that the digital medium is leading the emerging marketing (r)evolution — from traditional B2C/B2B models to a new C2B model. With the understanding that consumers have unparalleled control of brand communications and exposure... our focus is to understand how consumer expectations are constantly evolving. Lapdog Partners is determined to continuously uncover the psychology and nuances that define consumer interactions with brands, products and services. We truly are the epitome of a consumer advocate as we are determined to understand — define — and understand again their digital desires and experiences. At Lapdog, we’ve embraced that the landscape is shifting. Control has been yielded to the consumer in a new C2B model and imago is leading the charge in this new paradigm